Dressmaker is not getting success because it's "targeting women", it's getting success because it's targeting fashion lovers, who grew up on online dress games, who have been begging for a fashion related fully realized creative games
Wikipedia has been doing some really awesome social media posts. They've been hiring artists & animators to talk about random Wikipedia articles or explain how it works.
They could have just hired influencers, or made text posts. But this feels much more grassroots. I love it
I started playing it yesterday and I’ve genuinely never had more fun than this game!! It reminds me of when I would play those dress up games growing up but so much better
from what i have seen so far, this game looks so fun and like it was made with a lot of care and attention to detail. we need more good, genuine fashion games like this that are not gacha or have things locked behind a paywall (looking at you infinity nikki😠)