Ken Makovsky

President & CEO of @Makovsky | Winner of John W. Hill Award for Outstanding Leadership & The Gold Sabre for individual Achievements, Bulldog Blogger of the Year

[Ken Makovsky @kenmakovsky]

The Importance of Silence: Sometimes silence is golden, and in this case, a preferred #publicrelations strategy. It was wise of President Biden to remain silent about the indictment of former President Donald Trump.

[Ken Makovsky @kenmakovsky]

PR ICON: Katie Cotton, former #communications chief of @Apple and critical strategy counsel to Steve Jobs, who died recently, may be an unrecognized Public Relations Icon for the communications architecture she led for the iPod/iPhone/iPad which helped make Jobs a legend.

[Ken Makovsky @kenmakovsky]

according to JD Power, a leading research company, in its National Banking Satisfaction Study.

[Ken Makovsky @kenmakovsky]

Banks Most Desirable Customers Not Satisfied |
The largest national banks see declining satisfaction among younger customers - under 40 - who had the highest level of education, highest income growth and are among the most desirable customer segments,

[Ken Makovsky @kenmakovsky]

Bad news is Russia is alerted and will likely root out US sources, and US partners may grow wary of sharing intelligence with a US they judge to be leak-prone.

[Ken Makovsky @kenmakovsky]

MAJOR LEAKS | Major intelligence leaks, if authentic, show US has deeply penetrated Russian security agencies. That’s the good news.

[Ken Makovsky @kenmakovsky]

“Anything is Possible!”—Hooray for #PrincetonU sophomore Blake Peters! Following his #NCAA Cinderella team’s latest upset, he reminded us that “anything is possible” if we “believe in each other.” True in sports, true for a company, true for a nation. #MotivationMonday

[Ken Makovsky @kenmakovsky]

In loving memory of Phyllis Makovsky
Those we love don’t go away,
They walk beside us every day.
Unseen, unheard, but always NEAR.
Still loved, still missed, and VERY DEAR.

[Ken Makovsky @kenmakovsky]

The @Mets distinguished themselves, by alerting the zillions watching, that they are a coming phenom - - something you want to buy tickets for. Smart idea! Let's hope the Mets play as smart in the 2023 season. #SuperBowlLVII #mets #ads

[Ken Makovsky @kenmakovsky]

ZILLIONS FOR BASEBALL - ON FOOTBALL!
Other than football itself, the #SuperBowl is recognized for the creative advertising placed by leading companies and watched by zillions! When we think of those ads, we think food, cars, technology, financial services, etc.

[Ken Makovsky @kenmakovsky]

But do you think of baseball teams? Of course not! Well, last night, we were treated to the first baseball team (I think) to advertise and capitalize on attracting the monstrous audience.

[Ken Makovsky @kenmakovsky]

The day of visuals arrived decades ago and the President needs to catch up. Even the words, "President Biden," can be made graphically glamorous (based on an op-ed in the @nytimes on February 5, 2023).

[Ken Makovsky @kenmakovsky]

MAKING THE "STATE OF THE UNION" SPARKLE: Isn't it about time that the President of the United States advances his communications techniques to grab his audience's attention in modern ways?

[Ken Makovsky @kenmakovsky]

Whenever anyone talks about January 6, most of the time the visual is a mob running up the Capitol steps. Growth statistics are important but the data can dance on the screen! Ukraine's President Zelenskyy can be shown speaking to Congress when the Ukraine is discussed.

[Ken Makovsky @kenmakovsky]

3/3 According to the @nytimes, this new #workforce could add $8.3 trillion in global gross domestic product by 2030! Watch out! With a healthier OLDER population, #agediscrimination will be turned on its back!!! There are 92,000 CENTENARIANS in the US! See!

[Ken Makovsky @kenmakovsky]

1/3 THE SURPRISING AGE ECONOMIC FACTOR — Age discrimination is growing more pervasive these days, but people ought to stop, look and listen before they become so critical.

[Ken Makovsky @kenmakovsky]

2/3 We need to prepare for the “hundred year lifespan” where #reskilling and #upskilling are going to positively impact our autonomy and most importantly our economy. If you retire at 65 you have an opportunity for a new career with 25-30 years ahead of you.

[Ken Makovsky @kenmakovsky]

so that she can be knowledgeable and realistic in her portrayal. One often thinks that backdrops do the trick, but this is a case where the star learning her surroundings comes across accurately on the show. Probably this is the reason it is so successful.

[Ken Makovsky @kenmakovsky]

Accurate Portrayal: It was interesting to find out through the NYT story that Lily Collins, who stars in “Emily in Paris,” a TV series, which has her working for a Chicago-based ad agency with a Parisian office, spends a great deal of her time (part of a year) discovering Paris,

[Ken Makovsky @kenmakovsky]

If all of those words celebrate our reality, we will have an outstanding twelve months. Keep smiling and achieve the targets that all of those words imply.

[Ken Makovsky @kenmakovsky]

I asked some of the members of our team to give me words that will influence the coming year.
Here are some of them: Momentum, Success, Laughter, Health, Serenity, Dreamer