No apruebo la violencia de ninguna de las maneras. Dicho esto, me encanta lo que ha pasado. La próxima vez, antes de pegar a nadie, se lo pensará dos veces. Ole por los chavales.
Debemos normalizar cuanto antes mejor, lay del DIENTE POR DIENTE….
Entre menores de edad, se ha hecho justicia.
Se celebró un juicio rápido y se consiguió una orden de alejamiento, aunque moralmente no es suficiente.
Este mensaje va para todos los abusadores, para quienes os creéis superiores por meteros con los más débiles, para los que en grupo pensáis que sois algo.
Siempre habrá alguien que os ponga en vuestro sitio y os enfrente a las consecuencias de vuestros actos.
La justicia llega.
Dicho queda.
💥 Koldo García pierde el conocimiento en el gimnasio de Soto del Real tras caerle una pesa de 25 kilos.
✍️ Te informa Fernán González (@fernangonzalez).
https://t.co/MaVTR7YsXV
Esto está súper tergiversado. No es una app, ni banea gente. Los creadores del programa tienen una web llamada portal de creador con diferentes herramientas. Una de ellas es un sistema que permite enviar tickets al soporte del jugador (como cualquier otro jugador) solo que tienen cola preferente (se responde más rápido a ese ticket)
Esto está súper tergiversado. No es una app, ni banea gente. Los creadores del programa tienen una web llamada portal de creador con diferentes herramientas. Una de ellas es un sistema que permite enviar tickets al soporte del jugador (como cualquier otro jugador) solo que tienen cola preferente (se responde más rápido a ese ticket)
@MovistarKOILoL Yo de lo que me canso es del control c + control v del mismo puto mensaje: "trabajaremos para volver al nivel que os merecéis".
Lo que no mereceis es esta afición (tweet totalmente behemente del enfado que llevo)
@Anujbost Da gusto ver contenido de valor donde se argumenta desde la escucha y no desde el 'zasca'. Más espacios así, por favor.
Te lo dice alguien de ideas de derecha: avanzar no está reñido con ninguna política. ¡Gran trabajo! 👏
Lo de tuitero me tiene bailando jaja
I am a senior vice president at a $68.7 billion gaming company.
Activision-Blizzard.
We have a 30-year-old franchise.
Warcraft.
Millions of players. A subscription model that prints $15 a month per user. A cash shop on top of the subscription. Paid expansions on top of the cash shop.
Our former creative director just told the press he wishes we hadn't called it "Warcraft."
He said the name sounds intimidating.
He helped create the name.
We ran focus groups. The focus groups said the brand needed to be "more approachable." We asked the focus groups if they played the game. They did not. We took their advice anyway.
Our VP told an interviewer we want players to experience "weddings, raids, and new adventures." She listed weddings first. Before raids. In a game called Warcraft. Nobody in the room flinched.
She also said "No one thinks the same about Warhammer."
She compared our franchise unfavorably to a competitor. On the record. As a defense of the franchise.
The forums are on fire. Twenty-year veterans are writing goodbye posts. One thread is titled "Think I'm done with WoW." Another calls our pre-patch a "player purge."
We called our GDKP raiders "delusional."
We timed a cash shop bundle to launch during the Trading Post anniversary -- the one event where players earn free cosmetics. We offered 200 discounted items but kept the monthly currency cap at 1,000. The math doesn't work unless you open your wallet.
The community noticed. We described their concerns as "feedback we're monitoring."
We are always monitoring. We have never once changed course because of monitoring.
The players say we're "Disneyfying" the game. Turning gritty into cute. War into weddings. Orcs into mascots.
They're not wrong.
The data says approachable properties have wider TAM. Total addressable market. That's the metric now. Not "subscribers who love the game." Not "community that built this franchise." TAM.
TAM doesn't post on forums. TAM doesn't write goodbye letters. TAM doesn't have 20 years of muscle memory and lore knowledge and raid nights that turned into real friendships.
TAM is a number in a slide deck that makes a board feel comfortable.
We added player housing. Players have asked for it since 2004. We launched it in 2026. Twenty-two years. We described this as "listening to our community."
We are very good at listening. Eventually. When the feature aligns with a monetization roadmap.
Here is what I know and cannot say in a meeting:
The name was never the problem. The name built this. The name survived server crashes and subscription drops and an activision merger and a harassment scandal and a $68.7 billion acquisition.
The name is "Warcraft" and for 30 years nobody was confused about what it meant.
The problem is not that new players find the name intimidating.
The problem is that old players are starting to find us unrecognizable.
And we don't have a focus group for that.