Kris Schulte

UMW 23” mktg 417

[Kris Schulte @kris_schultee]

@LuwisAbel @CopywriterBob I think Apple does a great job too. They consistently are appealing to nostalgic ideas. #ICMKTG #UMW417

[Kris Schulte @kris_schultee]

@CopywriterBob 1. I feel like Nike has utilized nostalgia the best with their products. They bring back many retro items and revamp them in today’s market. I know they do this a lot with their shoes. #ICMKTG #UMW417

[Kris Schulte @kris_schultee]

@Michael09069842 @Capitaldemarca @KhabyLame @pepsi I agree that although the ad was great for targeting young people, the promotion didn’t capture the attention of older audiences. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@Capitaldemarca @KashefMajid @KhabyLame 1. I think using a Tik-Tok celebrity is a great move because it engages a younger audience. The Nitro Pepsi drink is more targeted towards 18-25 year olds who drink energy drinks more consistently. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@LuwisAbel @CopywriterBob @TODAYshow I agree that Netflix will continue to lose customers because their shows and movies are too average for the high prices they cost. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@CopywriterBob @TODAYshow #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@Michael09069842 @Capitaldemarca @espn @heydb @NBA I also think ESPN does a very good job supporting women. They provide a fair amount of coverage highlighting the impacts of female athletes. #ICMKTG #UMW417

[Kris Schulte @kris_schultee]

@Capitaldemarca @KashefMajid @UGG does a good job of celebrating Women’s history month. I’ve seen ads supporting not only their brand but also women. @whoisaddison is a great influencer and a popular woman within the realm of marketing. She posts tik toks supporting different brands images.#ICMKTG #UMW417

[Kris Schulte @kris_schultee]

@LuwisAbel @LaurelAynne @KashefMajid I agree that exploiting children’s interests for the sake of advertising is wrong. I think there are better ways to reach this target audience. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@LaurelAynne @KashefMajid I think that advertising to young children is not humane in nature. Kids don’t understand how the real world operates. In my opinion we shouldn’t take advantage of their best interests if they don’t know better. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@LuwisAbel @F_A_R_N_O_U_S_H @WSJ I agree with you that the emotional factor of fluctuating prices could cause discontent with consumers. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@F_A_R_N_O_U_S_H @WSJ 1. I think consumers like dynamic pricing because prices could be reduced at certain times.
2. I think they won’t like when the prices go up. Prices should fluctuate with the market
3. Brands should be aware of the demand of the products they sell. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@robertw57352226 @LaurelAynne I thought the Bud Light Next commercial was also surprising. I think it will make a lot of waves in the market because people are constantly trying to find healthier alternatives to beer. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@LaurelAynne 1) The ad by Coinbase where you could scan the QR code to get to their website. I thought it was a unique ad and something that hadn’t been seen before. 2) I thought it was a #marketingwin because it sparked curiosity as to where the QR code would lead you. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@LuwisAbel @KashefMajid I have also seen National Geographic utilize social media effectively. They seem to be gaining a lot of popularity due to their outreach efforts. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@KashefMajid I have seen The United Nations Foundation have used Facebook as an advertising tool. Social media is very effective method of promotion for Non Profit’s because they can reach many people and extend donors in a short time. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@ashsubkanha @LaurelAynne @KashefMajid I use the United Airlines App on my phone whenever I travel and it’s always super helpful for any problems I might run into. The ability to access your ticket or any other info with your personal device is a great resource. #UMW417 #ICMKTG

[Kris Schulte @kris_schultee]

@LaurelAynne 1) I think consumer experiences will benefit from repeated actions with Tech. Through the use of technology the consumer experience will be more focused on the product than the customer interactions with the Seller. 2) VR and the Meta verse’s impacts. #UMW417 #ICMKTG