La Acun

Good morning 🌄

[La Acun @La_Acun]

Sudah baca ini?
https://t.co/OBtljd3RZv

[Alton @alton_lex]

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A Thread 🧵

[Jamie I.F. @Jamie_IF]

Okay FINE, I'll bite. As it's obviously about niche site SEOs.

TL;DR: why can't publishers + google have clear productive convos on where you're planning to take the algo, instead of weaponized ambiguity and condescending subtweets. Let's discuss this on a podcast so we can all get clarity :)

1. SGE is currently worse than the content creators you're subtweeting about (and it's theft)

SGE = low quality, low effort (stealing with little-to-no attribution, Bard with ~0). Hypocritical.

2. This is also a Google product problem, not just a publisher problem

You incentivised the exact content meta that exists by your product (algorithm) being designed this way.

How can you be mad at the results when these are/were the rules of the game?

Separately, you could fix the "parasite SEO" problem in minutes by just reducing the weighting high authority newspapers have in CBD, gambling niches.

You've actively chosen not to, so how can you be mad at those who do parasite SEO? It's completely fair game if you're going to leave the door open IMO

They're basically SEO penetration testers, and they've been pointing out flaws in your algorithm for years

3. Overgeneralisation with low quality sites

By lumping all niche site SEOs together, you conveniently obfuscate that many bloggers are producing fantastic, fresh insights adding to the world's knowledge (that your LLMs then steal and repurpose without payment).

I have experts on my payroll that add never-seen-before-online insights to posts that delight readers. All we do is try to create the best quality experiences possible. We try to win on meritocracy.

But this is lumped in with low quality, low effort to you, because we've mentioned making good money on Twitter from it?

Not separating high-quality publishers, and spam sites, is disingenuous here

Why are you assuming all the people bragging on twitter are low-quality low effort content? This is just not the case

4. "Protected by the industry"

How? When have you ever seen an affiliate SEO get invited to BrightonSEO to share their learnings about affiliate SEO?

5. Niche sites give people careers, and are an accessible path into employment

Anyone can start a site and self-teach, and work their way up into a job. It's one of the most accessible, lowest barrier to entry careers.

There's little to no expense so not restricted to those with financial privilege, and no discrimination -- the algo doesn't judge. This is a beautiful thing!

Why act so condescendingly towards the most inclusive and accessible path into an SEO career?

6. This is unproductive and childish, and prevents us from having productive discussions so publishers can understand where the organic search meta is moving realistically

SEOs worldwide are panicking because they have no idea what their jobs will look like in 6-12 months, and it's yours, and Google's, fault for not giving them more clarity.

"We're taking your feedback on board" when you KNOW you have no intention to cite sources, is poor behaviour

Let's be honest, this decision was made probably a year + ago. So just be honest - you're planning on cutting publishers out entirely and not citing sources.

This is weaponised obfuscation, and it's really harmful to people who, with more knowledge, would be able to take the best decision for their career before the real shocks come when you roll this stuff out.

At least tell them this so they can start retraining for a new career.

That's the worst part to me. I'll be fine, but what about the others working to provide for their families?

They deserve more clarity on how much organic clicks are likely to reduce over the next year (and thus how likely they are to be made redundant at their agencies, etc).

Conclusion: Let's discuss this

I would love for you to come on to my podcast and discuss this in depth, because I think publishers deserve to know what your (and Google's) current mindset is towards niche sites, publishers, and general SEO

I'll give you all the time in the world to say your piece - zero railroading from me, just full respect and fairness. I'm only interested in hearing your thoughts on the topics you tweeted about, and learning more about your thoughts.

All I'll do is ask questions based on this. I think this would be helpful for SEOs around the world who are worried about what is going on right now.

Do you accept?

[Dan @danmurrays]

Ever heard of a B-type personality?

It means these people are laid back and chill.

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[Giuseppe Cavaliere @CavaliereGiu]

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[La Acun @La_Acun]

@alifarhat79 Must be Port Hub. You're in computer industry as... ? Reseller?

[Brian Atwood @batwood011]

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[La Acun @La_Acun]

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[Brodie Clark @brodieseo]

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[Mike Sullivan @Sullys_Blog]

https://t.co/4lf93Ss9Ua is a super cool and easy scraping tool I've added to my domain sales arsenal. The free version is plenty for my needs.

[Pedro Dias @pedrodias]

"The Government of Canada has enacted a new law called Bill C-18 (the Online News Act), requiring two companies to pay for simply showing links to news"

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[Teodora Petkova @TheodoraPetkova]

Lovely! I didn't know this was available online. https://t.co/A27S0qyHhH. Knowldge Graphs, Springer 2021.

[La Acun @La_Acun]

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[Iman Zanatul Haeri @zanatul_91]

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-Utas-

[La Acun @La_Acun]

@MamatAlkatiri pantas pasar tambaruni banyak ribut2...

[Ash T @Ashxia8]

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[Python Programming @PythonPr]

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[Akshay 🚀 @akshay_pachaar]

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