@anuatluru I think this is entirely possible if companies don’t understand their point of market entry and always focus on that. In my experience the greatest blunder people make is thinking that their existing customer base is their target, if you do that, you will always get older…
@reckless really enjoyed your interview with neal - as a 15 year ad vet and now client of WK i can attest to what makes them great. I think you should speak next to a big media CEO, because I think questions of platforms, data, happen there. Chrisitan Juhl would be a good one
I can attest to this. HP has always had a solid week shutdown in December and last year added August as well. Taking week off is good, the whole company taking a week off is great. The difference is clearly notable. https://t.co/bEoX36j9kT
@ajlucio5 found your brandweek talk incredibly inspiring and insightful. Have missed seeing you but grateful for the time I had with you. I hope a book is coming next. I have always found you to be an incredible leader and marketer, and your closing salvo did not disappoint.
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Congrats to @GSP happy to have made @hp part of the renaissance! "Got Mojo? A Reinvigorated Goodby, Silverstein & Partners Is My 2019 Agency Of The Year." via @forbes https://t.co/DQ1HZlbHbU
A great piece from @Adweek about my friends and partners @GSP and @PepsiCo. Funny work! Not easy to do! "4 Ads. 1 Super Bowl. How Goodby Silverstein & Partners Juggled It All" https://t.co/CHLGgiHuPz