Launch Studio

We empower professionals to harness AI tools for rapid innovation, turning ideas into actionable solutions with speed and precision through Design Doing.

[Launch Studio @launchstudio_ai]

The result? A physical prototype that looks almost exactly like our original concept, and fits like it was made for him (because it literally was).

This is what happens when you mix AI tools, intuition, and a bit of DIY spirit.

[Launch Studio @launchstudio_ai]

Sometimes you just gotta scan your own head to get the perfect fit.

@launchstudio_ai Founder & Instructor, Eric Stoddard took the RISE Eyewear design one step further- brought his head scan into @gravitysketch, personalized the frame geometry to match, and ran a quick 3D print.

[Launch Studio @launchstudio_ai]

It's been a mix of creativity and iteration, moving between tools and refining as we go.

Stay tuned and let us know what you think!

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#Midjourney

[Launch Studio @launchstudio_ai]

We’ve been exploring the design details behind RISE Eyewear, and the process has been just as important as the outcome.

From early concept development in @midjourney to detailed models in @gravitysketch and Fusion 360

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#AI #AIinDesign

[Launch Studio @launchstudio_ai]

We tweaked proportions, vents, and materials to bring the design closer to what we originally imagined in Midjourney. @Vizcom_ai helped us explore some finish and color options, using those early persona visuals as a guide.

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#ProductDesign #Vizcom

[Launch Studio @launchstudio_ai]

As housing costs soar in major cities, more people are being pushed to the edges forming tent cities and turning vehicles into homes not by choice, but by necessity

It’s not just a design challenge; it’s a human one.

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#HousingCrisis #UrbanLiving #TentCities #AIforImpact

[Launch Studio @launchstudio_ai]

At @launchstudio_ai we explored the visible impact of a growing affordability crisis, captured through AI-generated visual using @midjourney and @OpenAI's #ChatGPT

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#VehicleAsAResidence #LaunchStudio #MidJourney #DesignResearch #FutureOfLiving

[Launch Studio @launchstudio_ai]

And in the hands of bold innovators in Nairobi, Lagos, Kampala, and beyond, it's shaping a truly African design language for the future of mobility.

We believe in acting boldly, testing freely, and designing fearlessly.

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[Launch Studio @launchstudio_ai]

Big thanks to Jonathan Kasumba, Head of Design at @KemetAutomotive and a trailblazer in Africa’s automotive design scene, for this generous feature of @launchstudio_ai in his recent blog:
🔗https://t.co/8SHgnaOfro

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[Launch Studio @launchstudio_ai]

“Launch Studio is the future of mentorship, driving best practices in embracing AI to take discovery to the next level.”

We’re honored to see our Design Doing philosophy resonate with visionary designers across the continent.

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[Launch Studio @launchstudio_ai]

Alejandro Ruiz – The global art curator, blending cultural heritage with technological artistry.

By letting identity drive design, we created vehicles that not only look the part, they feel like the people they’re made for.

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#automotivedesign #chatgpt

[Launch Studio @launchstudio_ai]

At @launchstudio_ai, we took our S-curve design language, a symbol of elegance, power, and agility and pushed it further by mapping it to the unique personalities of @Jaguar's future drivers.

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#midjourney #ai #conceptart

[Launch Studio @launchstudio_ai]

Vivienne Leclerc – The visionary fashion editor, embracing avant-garde design and futuristic materials.

Jim Riley – The tech-savvy racing enthusiast, driven by cutting-edge performance and sustainable mobility.

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[Launch Studio @launchstudio_ai]

Using creativity and technology to rethink mobility and livability.

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#AutomotiveDesign #AIWorkflow #ChatGPT

[Launch Studio @launchstudio_ai]

Following up on our Vehicle as a Residence case study at @launchstudio_ai, we’re turning our focus toward the people who make these spaces a home.

Using @OpenAI's #chatgpt, @runwayapp, and @midjourney, we’ve brought their stories to life.

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#AIinDesign #DesignThinking #AI

[Launch Studio @launchstudio_ai]

First as they are today, and then as we imagine them 20 years from now in 2045.

Each persona-> Digital Nomad, Adventure Seeker, Eco-Conscious Minimalist, Financially Prudent, and Transitional Resident; reveals a unique way forward for designing for human needs.

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#Runway

[Launch Studio @launchstudio_ai]

All done without traditional 3D modeling, powered entirely by our AI-Enabled Design Doing Framework.

From single sketch to multi-view animation, this is how we teach the next generation to move from vision to execution without traditional limits.

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#Vizcom #RunwayML

[Launch Studio @launchstudio_ai]

In our latest Jaguar concept at LAUNCH Studio, founder Eric Stoddard developed the full concept using Midjourney & Vizcom’s design and animation tools:

- Sketched the side view over our signature S-curve
- Trained a custom Vizcom Palette using MidJourney sculptures

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#AI

[Launch Studio @launchstudio_ai]

- Used side view + AI reference alignment to generate consistent front & rear views
- Refined 3D perspective using sketch overlays
- Animated the full sequence in Runway using keyframe interpolation

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#AutomotiveDesign #AIworkflow #ConceptDesign #AIinDesign #Automation

[Launch Studio @launchstudio_ai]

The result:
A seamless front-to-rear animation that captures the form, flow, and precision of Jaguar’s design language powered purely by curated AI prompts and reference alignment.

Design consistency. Brand fidelity. Zero modeling.
This is the future of concept development.

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[Launch Studio @launchstudio_ai]

Presenting our AI-driven Jaguar concept exploration, we’ve translated our signature S-curve sketch into three consistent views; all rendered and animated directly in Vizcom, with no 3D modeling.

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#SketchToRender #AIworkflow #AutomotiveDesign #Vizcom #ConceptArt #AI