Lauren Breen

obsessed with my four-footed floofy child, a good meal, and a spontaneous (read methodically planned) adventure | also i do content @klientboost

[Lauren Breen @laurenvbreen]

me: hi, can I get this video in 9:16, 16:9, 1:1 and 4:5? Can the 9:16 version be trimmed down into one 15 sec cut with a small amount of copy (> 20% of image) that provides context and ends with a strong call to action? And can you make sure the first 3 seconds are quicker?

[Lauren Breen @laurenvbreen]

If your baking sheets don’t look like this, I don’t trust you

[Lauren Breen @laurenvbreen]

@collinBREEN @JuiceboxCA @IncubusBand Please don’t start playing it rn

[Lauren Breen @laurenvbreen]

@CraigFrancis_ Ah, yes. Planking. You’ve to be near your mid-30s.

(Also, one of my favorite Office openers)

[Lauren Breen @laurenvbreen]

Tell me the first “viral challenge” you had to do for a brand and I’ll tell you how old you are

[Lauren Breen @laurenvbreen]

@collinBREEN You’re definitely 32

[Lauren Breen @laurenvbreen]

just opened up a linkedIn profile in incognito to get the security check because I needed someone to tell me I'm doing great. how are you?

[Lauren Breen @laurenvbreen]

I learned the most from looking at other industries so that I could apply concepts working for the best, most innovative companies in the world to our marketing.

Do things your competitors aren’t.

[Lauren Breen @laurenvbreen]

If you only ever look for examples in your industry, you’ll only ever be as good as your competitors.

[Matthew Kobach @mkobach]

If you only ever listen to the experts in your industry, you’ll only ever be as good as everyone else who listens to those same experts

[Lauren Breen @laurenvbreen]

How to turn fans into super fans using social: BE REAL

@MisterWives took me an emotional journey on IG stories using behind the scenes content for every. single. song. of their new album, SUPERBLOOM. I laughed. I cried. I fangirled.

Get personal: https://t.co/J6EfgrG3pG

[Lauren Breen @laurenvbreen]

It’s the little things that build a welcoming, inclusive culture & make way for change.

[Lauren Breen @laurenvbreen]

Starting a book club at work to read & discuss “How to be an Anti Racist” by @DrIbram

Execs are participating, told us to purchase the books with company cards and to feel free to meet during work hours “because this is our work.”

[Lauren Breen @laurenvbreen]

A live view of TikTok leaving the security headlines rn

[Lauren Breen @laurenvbreen]

@JulianGumbo Literary Journalism 🙋🏻‍♀️

But always knew I wanted to land in marketing so all internships were within that.

My college degree taught me how to tell a story. Develop a character. Find facts. Create a new angle. Look for untold stories and more.

I’d do it alllll over again.

[Lauren Breen @laurenvbreen]

A @nytfood recipe (https://t.co/gGX9HPqRDJ) calls for letting rice “sit until sizzling stops and it starts to crackle and crisp.”

This didn’t make 100% sense to me. But great news!!! Now, with Twitter audio, I can help!!!!

[Lauren Breen @laurenvbreen]

Don’t Be an Ally, Be an Accomplice by @wjreadyset - Real advocacy and comfort rarely go hand in hand.

https://t.co/oWXUMSpmXL

[Lauren Breen @laurenvbreen]

@MosheIsaacian 1. Slowly. Relationships don’t form overnight, but from consistent, personable *conversation*
2. Natural, genuine curiosity and passion (don’t interact just to interact)
3. Look for opps to add value (if they ask a question, need feedback, could benefit from something you know)

[Lauren Breen @laurenvbreen]

@mkobach @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN @collinBREEN sources have confirmed: podcasting in one ear while answering emails while attending a meeting is not good

[Lauren Breen @laurenvbreen]

Some people hide behind quotes or fancy graphics. I hide behind data.

While data is absolutely helpful, it can’t always be the determining factor. Rather than analyzing the data to make all decisions, I’m having to teach myself to make educated guesses and take risks.

[Lauren Breen @laurenvbreen]

I spy with my little eyes some Instagram Product tags in @OutdoorVoices IG caption 👀

[Lauren Breen @laurenvbreen]

I don't know who needs to read this rn, but I did:
6 Survival Skills for the Anxious Advertiser by @HTNeale https://t.co/LT26KzPs0h