(matter)

We are an independent, award-winning graphic design and branding agency. Part of Leap Group.

[(matter) @leapmatter]

Reeling in a century of history with City Fish. 🎣

Take a dive City Fish’s heritage with our redesign of their iconic logo, where we merge their tradition with a fresh twist. 

Stay hooked for more transformations as we navigate the seas of design.

#LogoRedesign #Rebrand

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Here are four brands we’ve helped rebrand — from evolution to revolution. 

#Rebrand #Rebranding #Branding #Logo #LogoDesign #BrandingAgency

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When refreshing a brand, you have the choice between a subtle evolution or a bold revolution.

Our team helps guiding our rebranding clients through the process to make the best decision for their future.

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(matter)'s logo design for Field Vision was selected for LogoLounge Book 14!

LogoLounge showcases top identity design from across the globe through their book series. Each edition is curated by a premier panel of judges to represent the best of the best. 

#LogoLoungeBook14

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Join us in celebrating Standard Bariatrics' 10,000 Titan SGS procedures milestone! 🎉🎈 #BusinessMilestone #BrandGrowth #BrandingAgency #DesignAgency #DigitalMarketing

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Crafting the perfect business name is an art—an art we've mastered. Let our expert team deliver a treasure trove of custom names to your inbox, simplifying your branding journey. 🎨✨ #BusinessBranding #NamingExperts

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Insufficient Budget and Resources.
Rebrands only work when you have the means to realize your vision. When planning, ensure you have the resources to implement changes across all channels and touchpoints.

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Companies may choose to rebrand when they are feeling dull or that their identity doesn’t match what the world sees. But rebrands aren’t guaranteed success.

Here are the 6 reasons a rebrand may fail.
#thread ⬇️

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Not Involving Key Stakeholders.
A rebrand should be a united effort. It’s import for businesses to involve important stakeholders in the planning and decision-making process to provide valuable feedback.

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(matter) delivers smart, well-crafted branding and design solutions to every client. We are proud of every project we’ve completed — but here is a look at some of our favorites.

#Branding #Design #GraphicDesign #Logos #DigitalMarketing #BrandingAgency

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As this season ends, we are reminiscing on our summer fun at Leap Group’s annual state-of-business celebration in Louisville this July. 

Here are some snapshots of Art Director Kim Pegram representing (matter) in Family Feud: Agency Edition.

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Teleflex debuted the medical device Pleur-evac and needed informative promotional materials that matched the quality of the product. That is where we came in. From promotional pieces to educational internal materials, our team can leverage the power of design for B2B businesses.

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As a brand, you’ll notice that your brand imagery and logo may not adapt to every medium you use. What looks great on a t-shirt may not look good on the web. What looks great in a brochure may not look good on packaging.  

The solution: logo variations.

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Cintas gets clients ready for the workday. We get Cintas ready for social.

Our team creates double-tap worthy social media content that connects the brand with an audience of potential clients.

#Cintas #SocialMediaMarketing #DigitalMarketing

[(matter) @leapmatter]

If you’d like expert assistance in naming your brand, (matter) can help. Check out our website or contact us for a free consultation to learn about how our branding capabilities can set your organization up for success.

[(matter) @leapmatter]

Choosing a brand name.​

The process can be daunting. If you are a new company, or just looking to rebrand, let us help you with the basic steps you’ll go through in this crucial process.​

#Thread 🧵⬇️

[(matter) @leapmatter]

In the end, choosing a name has a lot to do with trusting your gut feeling. The key is to be thorough, thoughtful, and confident.