We power the connection of fans to the brands and experiences they love through our playbook of media & technology solutions for sports and live events.
The 2026 #WCWS Finals are set. 🥎
Congratulations to @TexasSoftball and @TexasTechSB on advancing to the championship series at Devon Park.
A rematch of last year’s finals and another huge moment for college softball. Proud to support both of our partner schools as they compete for the national title.
Congratulations to @WVUAthletics and The Goat WV Pub on an expanded partnership and the launch of the new Gold & Blue NIL Show.
Mountaineer Sports Properties is proud to help create new NIL opportunities for WVU student-athletes and fans.
Read more: https://t.co/GKpIKBhubr
#WVU #NIL
The Official Sports Pub of WVU Athletics is The Goat WV Pub in Morgantown 🍻
Home to the new Gold & Blue NIL Show, debuting this August!
🔗 https://t.co/yKsazCubA5
Congrats to @SMUMustangs and Krida on launching the new SMU Mustang Coin platform, creating innovative new ways for fans, students, and student-athletes to connect.
Proud to help bring this partnership to life through Mustang Partners.
Learn more: https://t.co/HQJ1G1hOaZ
#PonyUpDallas #FanEngagement
Please join us in welcoming our 2026 summer interns to Learfield 👏
Seventeen interns are joining teams across our business this summer, including onsite MMR teams, corporate functions, and more. We’re excited to have them on board and can’t wait to see what they accomplish.
#Learfield #Internship #CollegeSports
Lights, camera… 👀🎬
Something exciting is in the works with @AlabamaSB and T-Mobile, and our Learfield Studios team has been behind the scenes bringing it to life.
Stay tuned for some fun content coming soon 👏🐘
🎥 Producers: Austin Mitchell & Will Green
🎬 Director: John Lassiter
#AlabamaSoftball #RollTide #LearfieldStudios #CollegeSoftball #BehindTheScenes #TMobile
Eight teams. One destination. Oklahoma City. 🥎
Congratulations to the programs advancing to the 2026 NCAA DI Women’s College World Series at Devon Park.
We’re proud to support our partner schools as they compete on one of the biggest stages in college athletics.
#WCWS #RoadToWCWS #CollegeSoftball
Today, we remember and honor the brave men and women who gave their lives in service to our country. 🇺🇸
Wishing everyone a safe Memorial Day with family and friends.
#MemorialDay
Congratulations to Candice Storey Lee on earning @SBJ's 2026 Athletic Director of the Year award—a well-deserved recognition of the leadership and momentum she’s driving at @vucommodores.
Women’s college athletics is rapidly becoming one of the most valuable growth opportunities in sports. 📈
From rising fan engagement and ticket demand to NIL campaigns and premium sponsorship assets, brands are investing in women’s sports at an accelerating rate.
Our latest blog breaks down the trends driving the momentum and how Learfield is helping brands and schools capitalize on it.
Read more: https://t.co/SSeQMtwrZZ
#WomensSports #NIL #CollegeSports #SportsBusiness #WomenInSports #Learfield
Historic first for Griz Football.
@Montanaknifeco has been named the first permanent on-field logo sponsor at Washington-Grizzly Stadium through a new partnership with @UMGRIZZLIES and Grizzly Sports Properties.
Another example of how Learfield is helping brands connect with passionate college sports fans in authentic ways.
Learn more: https://t.co/S2oLxYEVYw
#GrizFootball #Learfield #CollegeFootball #SportsMarketing
Want to be part of this year’s Women Leaders in Sports National Convention?
Applications are now open for Convention scholarships, designed to make this experience more accessible for members looking to connect and grow within the sports industry.
Applications close June 7 — apply today: https://t.co/Q5f40eMx7j
Explore how AI is transforming collegiate licensing and where it has the greatest potential to support and enhance licensing programs with CLC’s Wes Richard. #CLCSeminar#Momentum
A strong start to Seminar with CLC’s Cory Moss welcome and industry update.
Momentum is building across college licensing, and now is the time to push forward, innovate, and keep raising the bar. From expanding reach to creating sustainable growth for brands, the future is being driven by momentum. #Momentum #CLCSeminar