Leon Abboud

Helping founders scale their business by building a magnetic personal brand | More content on YouTube:

[Leon Abboud @leonabboud]

Distribution is king, and clipping is how you get it. The #1 podcasts and shows have already figured it out early.

The below article is how to build the same machine for yourself.

[Leon Abboud @leonabboud]

https://t.co/5ybvwy9YQU

[Leon Abboud @leonabboud]

@natecurtiss_yt My goat is on a roll

[Leon Abboud @leonabboud]

@rickytheirish lmaoo

[Leon Abboud @leonabboud]

Things you will never regret at the end of your life:

- Taking risk
- Going all-in on something you believed in
- Quitting corn and other vices
- Taking your mom and dad on a paid vacation
- Overcoming lust by finding that special partner
- Having kids (I'm not there yet, but I plan on having a big family)
- Having clear boundaries you never negotiate on
- Having tough but important conversations
- Learning a new language
- Living abroad to experience new cultures
- Being ethical and making honest money
- Forgiving others who never said sorry
- Having a strong and healthy body
- Adopting or raising a pet
- Keeping a few close friends for decades
- Tipping extra
- Donating to your causes of choice
- Protecting your sleep
- Asking for help when you need it
- And finally, spending time with your parents while you still have the privilege of having them around

What did I miss?

[Leon Abboud @leonabboud]

@Smitty_xyz And you are the golden child

[Leon Abboud @leonabboud]

Overrated way to grow your persona brand:

- Hiring a ghostwriter
- Replying 500 times a day
- Engagement groups

Underrated ways to grow your persona brand:

[Leon Abboud @leonabboud]

@Jayyanginspires Banger

[Leon Abboud @leonabboud]

Step 6 - DM 10 People a Day Complimenting Them on Their Content

Content creates inbound, but proactive outreach accelerates your network and pipeline.

Send 10 genuine, no-pitch DMs every single day to peers, ideal buyers, and industry voices complimenting a specific piece of their content.

"Hey man, loved your past piece of content. Keep it up!" is my go-to.

[Leon Abboud @leonabboud]

Step 5 - Increase Volume of Posting

Once your messaging is sharp and your formats are dialed in, turn up the output of content to 5-10 times per day.

High volume gives you more shots on goal to test angles and build market omnipresence.

More posts also give you faster feedback on which hooks, contrarian takes, and pain points actually resonate with buyers.

[Leon Abboud @leonabboud]

@Mike_Rosko_ @garyvee Go TOF enough and you always find yourself talking about wealth or sex

[Leon Abboud @leonabboud]

I've studied people like @garyvee for years and how they manage to continue making content for decades on end, while never running out of things to say.

You know what it fundamentally comes down to?

They make content around a universal problems that never truly gets solved.

Gary's core message revolves around overcoming the fear of pursuing your dream.

People will always have fear, and they'll always doubt themselves.

His message is everygreen.

For as long as humans are anxious creatures, his message will resonate.

This is what the best in the world do, they build their brand around one universal enemy that does not get defeated.

The lesson here for you is find a universal problem your buyers are facing, and will still face 10 years from now, and build your brand around it.

Making money, getting healthy, finding love, are all examples of such problems.

[Leon Abboud @leonabboud]

"I'm aiming for 100,000 pieces of content a day by next year." This is what it takes to win in content fellas. Time to 10x volume. https://t.co/WkuYiqyr78

[Leon Abboud @leonabboud]

17m views in 5h.

Do you want to know why this post went viral?

The X algorithm gives a post 20 points whenever someone presses Share.

By contrast, a Like is only 0.7 points.

This post was the perfect algorithm honey pot. It got everyone clicking Share to see whether this feature was real.

The lesson: Make more content that gets people to click Share.

[A R E S @aresthethird2]

Using X from 6 years,

Just got to know that you can take a screenshot of a tweet directly from the copy link option 🤯🤯🤯

[Leon Abboud @leonabboud]

@Yar0ukPRMR Stellar for the weight!! Why not bulk?

[Leon Abboud @leonabboud]

New way to settle internet beef is whoever benches more wins the argument.

[Zack Voell @zackvoell]

You’re arguing online with someone who can’t even bench their bodyweight

[Leon Abboud @leonabboud]

A one-page masterclass on how founders get customers from content: