The Lessvertiser

Using advertising and creativity to make the world a better place

[The Lessvertiser @Lessvertiser]

This is an eloquent way of saying ‘lots of ads sell sh*t we really don’t need’.

[The Lessvertiser @Lessvertiser]

Source: @Marta7Kowal et al.

https://t.co/Kj5D07mrcV

[The Lessvertiser @Lessvertiser]

Can’t stop scrolling on social media?

Then you’re probably spending more time improving your looks than people who spend less time on socials.

[The Lessvertiser @Lessvertiser]

Source:

[Wageningen U&R @WUR]

#Eiwitten🌽| Nederlanders vertrouwen voor hun eiwitinname nog vooral op vlees en zuivel, maar wist je dat er wereldwijd nu al voldoende plantaardige eiwitten worden geproduceerd om de hele wereldbevolking te voeden?🤯@NUnl legt uit hoe dit nu precies zit.⤵️https://t.co/zi4dktdEce

[The Lessvertiser @Lessvertiser]

Globally we already produce enough to feed the entire world the same amount of proteins as an average Dutch person…

…if we would all switch to a plant-based diet.

Let’s stop making ads for meat and start promoting plant-based diets!

[The Lessvertiser @Lessvertiser]

It's baffling how many important missions rely on voluntary donations

[The Lessvertiser @Lessvertiser]

@JonathanMWise @flyvictor @ftweekend @benessen @lisasheadspace @PurposeDisrupt @ASA_UK @ad_association @Campaignmag @TheDrum This is how ads do harm…

[The Lessvertiser @Lessvertiser]

So work less and maybe not for bad brands 😇

[4 Day Week Foundation @4Day_Week]

🛍🚘 Conspicuous consumption and commuting: two key drivers of climate change that would be dramatically reduced by a 4-day working week.

[The Lessvertiser @Lessvertiser]

Source: A novel conceptual framework investigating the relationship between roadside advertising and road safety: The driver behaviour and roadside advertising conceptual framework.

by:
Jane Hinton
Barry Watson
Oscar Oviedo-Trespalacios @ooviedot

https://t.co/CoI0QWIRhv

[The Lessvertiser @Lessvertiser]

Why do highway billboards still exist?!

[The Lessvertiser @Lessvertiser]

The world doesn't need the excessive amount of ads we have nowadays, so eliminating roadside ads feels easy.

Thoughts?

Drop a comment @Lessvertiser or follow me to learn more about using advertising to do good.

[The Lessvertiser @Lessvertiser]

@markritson And research shows people find (too) personalised ads scary and invasive

[The Lessvertiser @Lessvertiser]

@timparrique @StayGroundedNet Love this threat, thanks!

[The Lessvertiser @Lessvertiser]

@PaulEDawson Same goes for creating ads for SUVs or long-haul flights, whereas volunteering for a great cause does nothing for GDP.

It’s time to fix things!

[The Lessvertiser @Lessvertiser]

Creating 20s non-skippable YouTube ads for SUVs is probably not what he meant.

Just a hunch.

[The Lessvertiser @Lessvertiser]

“Far and away the best prize that life has to offer is the chance to work hard at work worth doing.”

- Theodore Roosevelt, 1916

[The Lessvertiser @Lessvertiser]

“Far and away the best prize that life has to offer is the chance to work hard at work worth doing.”

- Theodore Roosevelt, 1916

[The Lessvertiser @Lessvertiser]

@seis_matters Not a book and not sure how young you’re speaking of, but maybe this person will feel empowered by having a climate job:

@climatebase
@80000hours

[The Lessvertiser @Lessvertiser]

With the overall abundance of ads we could miss certain types op placement.

For starters, highway billboards. Bit weird to lure people’s attention when they should be watching the road, ain’t it?

[The Lessvertiser @Lessvertiser]

@Klimaatzuster @STPCoalitie @ClimatePsychol @ClimatePsych @reneelertzman @evannenowak @steviedubyu Mooi lijstje, bedankt voor het delen!

[The Lessvertiser @Lessvertiser]

@nancercize @LeoHickman Enjoyment and happiness can lie in the smallest things