Merch shouldn’t just be a walking advertisement. It should actually look cool. When we started designing the first batch of Gutphizz merch, we had one rule: create pieces that people would actually want to wear out on a casual day, not just toss in the back of their closet.
So we built a collection around who we are,every design tells a piece of our story:
Denim🧢: ��hot girls trust their gut” (because intuition + gut health = unbeatable energy)
Red🧢: “disclaimer: not sugarcoated!” (because just like our drink has zero added sugar, our personality isn't sugarcoated either- we say what we feel and don't try to fit in)
Brown🧢: “foodie club” (for everyone who loves great food and wants a gut that can handle it)
Black🧢: Classic Gutphizz logo cap (clean, minimalist, everyday essential)
Which one are you picking first? 1, 2, 3, or 4? Let me know in the comments!👇
(p.s.- who knows, you might just get one of these as a gift on preorders from our end... so don’t forget to join our waitlist!)
Waitlist: https://t.co/5wJfu4jYRR
Rain in India has a direct correlation with fried snacks. The second it starts pouring, the samosas, pakodas, and kachoris come out. It’s a ritual almost all of us love, but the aftermath is usually identical: heaviness, gas, and that familiar heartburn.
What’s interesting is how many ppl reflexively reach for a conventional cold drink afterward, expecting the fizz to settle their stomach. But high sugar and artificial ingredients usually do the exact opposite, they aggravate acidity instead of easing it.
When we were formulating Gutphizz, this exact post-meal heaviness was the problem we also wanted to touch upon.
We wanted the familiar, cold, fizzy experience people love, but powered by ingredients that actually help your stomach process heavy food…like Ajwain to break down fats, Kala Namak to ease gas & heartburn and a prebiotic fiber engine for long-term gut health, all with zero sugar.
Clean refreshment should actually make your stomach feel lighter, not heavier!!
Getting repeat orders from customers🥹 Best thing ever!
Going from "Is anyone going to buy this?" to customers reordering 18 or 24 pack of their fav flavor…. watching people reorder feels 10x better than selling out the first time, makes all the operational madness worth it🫶
Sold out in 5 days. Out of stock for weeks. FINALLY LIVE AGAIN!🥹🚀
When we launched Gutphizz, we knew India needed a better prebiotic cold drink- one with 0 sugar, 4.2g of plant fiber, and active herbs like Ajwain & Kala Namak to handle post-meal heaviness.
But we definitely didn't expect our pre-launch inventory to vanish in under a week!
After so many restock inquiries, late nights, and supply chain hustling, we are FINALLY LIVE!!
You can now order Gutphizz from our website. Go grab yours before this batch runs out too! Link in comments.
Our Founding Batch Wall is finally live!🥹❤️ We always wanted to do something special for the people who were there for us from Day 1. To be honest, at first we thought, “maybe people won't really care that much about having their name on a website.”
Then Amazon completely messed up our shipping and we received responses like this that some of you were actually looking forward to being a part of our founding community. This means alot to us.
So, if you were part of our founding batch, go check out your name on our website!
Endlessly grateful to every single one of you on this wall. Next batch loading soon...🚀
Cold-calling customers for feedback is always a wild ride. Called one of our customers yesterday:
At first, he didn’t recognize who it was. I asked if he had 5 minutes for a quick chat, and he said, "Sorry, I’m busy right now."
Then he reconfirmed where i was calling from…told him i’m the founder of gutphizz. His response immediately changed:
"Arey, mai gya tha website par dobara order karne ke liye, aapka out of stock dikha raha tha!"
I felt so happy hearing that, so i took a chance again: "Just wanted to get the feedback regarding that only..."
He replied: "Nhi, abhi thoda busy hu..." so i cut the call!
He was still too busy to give detailed feedback, but that one line made my day🥹
Moments like these make all the hustle completely worth it!
@AkshayBafna thank you so much, Akshay! Still remember connecting with you 4-5 days back and hearing that you’d already finished all 3 bottles of Mojito…that genuinely made my day. Looking forward to restocking your fridge again soon!🥰🩵
We got sold out in just 5 days of pre-launch🥺
When we opened pre-orders, we thought maybe a few hundred people would give us a chance, so we capped it at 500 spots. But the response was overwhelming, so we extended it to almost 900 orders.
And then shopify decided to give us a mini heart attack…due to an inventory glitch, orders kept coming through even after we sold out. So we started calling customers one by one to explain and process refunds.
But something happened that we’ll probably never forget. So many people told us: "Don't refund us. We'll wait for the next batch."
Honestly, that meant more to us than the orders themselves. Thank you so much for trusting Gutphizz, for every order, DM, and story share!
Working day and night to get the next batch ready ASAP. Big things coming soon! Stay tuned!🥤
Don’t want to go out of stock but seeing the prelaunch response and our manufacturer’s schedule, really scared. Don’t know what to pray for😪 want more prelaunch orders too but…😭😭
Why do doctors tell you to avoid cold drinks when your stomach hurts? It’s not actually the fizz, it’s what’s inside the bottle.
Traditional colddrinks combine massive amounts of sugar (30g+) with harsh inorganic acids. When poured over an already heavy or irritated stomach, that sugar ferments, creates trapped gas, and triggers acid reflux.
In India, our post-meal instinct is still to reach for a cold, crisp, fizzy drink to feel lighter. When formulating Gutphizz, we asked: What if we fixed the formula inside the bottle?
So we stripped out the harmful elements and upgraded the recipe for Indian eating habits:
- Zero Sugar: Sweetened only with Monk Fruit so there’s zero fermentation or sugar crash.
- No Phosphoric Acid: We avoided harsh mineral acids that inflame the stomach lining.
- Active Carminatives: We added Ajwain (thymol) and Kala Namak to actively stimulate digestive enzymes, relax stomach muscles, and release trapped air.
- 4.2g Prebiotic Fiber: To nourish good gut bacteria for long-term health.
Doctors say no to cold drinks because traditional cold drinks are dead, empty calories that wreck your digestion.
We built Gutphizz to give you that same refreshing, post-meal fizz, without compromising your gut.
Pre-orders are LIVE NOW. The first 500 members get early access pricing plus limited-edition gifted merch on us. Only 230 spots left‼️
Link: https://t.co/CldNKwuO4H
Why do doctors tell you to avoid cold drinks when your stomach hurts? It’s not actually the fizz, it’s what’s inside the bottle.
Traditional colddrinks combine massive amounts of sugar (30g+) with harsh inorganic acids. When poured over an already heavy or irritated stomach, that sugar ferments, creates trapped gas, and triggers acid reflux.
In India, our post-meal instinct is still to reach for a cold, crisp, fizzy drink to feel lighter. When formulating Gutphizz, we asked: What if we fixed the formula inside the bottle?
So we stripped out the harmful elements and upgraded the recipe for Indian eating habits:
- Zero Sugar: Sweetened only with Monk Fruit so there’s zero fermentation or sugar crash.
- No Phosphoric Acid: We avoided harsh mineral acids that inflame the stomach lining.
- Active Carminatives: We added Ajwain (thymol) and Kala Namak to actively stimulate digestive enzymes, relax stomach muscles, and release trapped air.
- 4.2g Prebiotic Fiber: To nourish good gut bacteria for long-term health.
Doctors say no to cold drinks because traditional cold drinks are dead, empty calories that wreck your digestion.
We built Gutphizz to give you that same refreshing, post-meal fizz, without compromising your gut.
Pre-orders are LIVE NOW. The first 500 members get early access pricing plus limited-edition gifted merch on us. Only 230 spots left‼️
Link: https://t.co/CldNKwuO4H
That’s actually the exact problem we set out to solve! Traditional cold drinks combine carbonation with 30g+ of sugar and harsh acids, which irritate your stomach lining and ferment into even more trapped gas.
But Gutphizz pairs it with active carminatives like Ajwain (thymol) and Kala Namak, which help relax stomach muscles, stimulate digestive enzymes, and allow trapped air to release naturally. Plus, every bottle packs 4.2g of plant fiber to support long-term gut health!
72 pre-orders in just 24 hours🤯
Overwhelmed, excited, and deeply grateful. Seeing so many of you resonate with our mission of building India’s own prebiotic cold drink means everything to us. Since we capped our Founding Batch at 500 orders, only 428 spots are left.
As a massive thank you to our Day-1 fam, every pre-order includes:
- Flat 25% OFF (a discount we are never running again!)
- Exclusive Founding Batch Merch gifted directly from us
- Your name permanently embedded on our Founding Batch Wall on our website
If you’ve been waiting to secure your batch, now is the time before these remaining spots fill up:
Grab your Founding Batch before it sells out: https://t.co/CldNKwuO4H
To everyone who already placed an order, thank you for trusting us from Day 1. We can’t wait to get Gutphizz into your hands!
Building a brand in public is wild. Gutphizz started with a simple Indian problem: Our food is incredible, but our stomachs are exhausted from feeling heavy and bloated after every meal.
We wanted a cold drink that wasn't a sugary compromise or a boring health supplement but a real, fizzy colddrink built for our food, our taste buds, and our gut health.
Here’s the thing nobody tells you about gut health:
If you throw prebiotic fiber into a stomach that’s already struggling to digest a heavy meal, it just sits there, ferments on top of undigested food, and causes even more gas and bloat.
Modern prebiotics care for tomorrow’s gut health, but your stomach needs help breaking down that heavy food right now.
So we paired 4.2g of plant prebiotic fiber with the exact digestive drivers our Dadis have trusted for over 1,000 years:
- Ajwain to kickstart natural digestive juices
- Kala Namak to handle acidity and heaviness
- Ashwagandha to calm stress-induced bloat
Fast forward through dozens of stability trials, formula tweaks, and endless taste tests... Gutphizz is FINALLY open for pre-launch orders!🚀
3 iconic flavor drops:
Classic Cola: Inspired by street-side barf ka gola.
Kaccha Aam: Perfect balance of tangy and sweet just like your kaccha aam candy
Virgin Mojito: A little minty, a little sweet, super tangy
Inside every bottle:
-Only 9 Calories
-4.2g Plant Prebiotic Fiber
-Naturally sweetened with Monk Fruit Only
-Zero sugar & zero preservatives
Because so many of you followed this journey from day one, we’re giving our early supporters the true VIP treatment.
For the FIRST 500 orders only, unlock our Founding Batch Perks:
- Flat 25% OFF
- Exclusive Founding Batch Merch Free
- Your Name on our website’s Founding Wall
(Ships Aug 10th)
Let’s change how India drinks cold drinks✨
Website link: https://t.co/CldNKwuO4H
Introducing Gutphizz:
- Ajwain (triggers key digestive enzymes to break down heavy, oily food before it turns into trapped gas.)
- Kala Namak (neutralize instant heartburn and that uncomfortable, stuffed feeling.)
- Ashwagandha (calms the gut-brain axis, so work stress stops messing with your stomach acid.)
- 4.2g Plant Prebiotic Fiber
Once these traditional ingredients break down your meal, our 4.2g of clean prebiotic fiber can step in and smoothly feed your good gut bacteria without the digestive traffic jam.
That’s why we say Gutphizz is India’s own Prebiotic Colddrink. It’s not just healthy it’s formulated specifically for how we eat.
Pre-orders drop tomorrow, Aug 2nd! Lock in your founding batch spot: https://t.co/5wJfu4jYRR