David Murphy

On a mission to rehumanize marketing.

[David Murphy @LetsRehumanize]

Have you noticed that each new marketing model moves farther from the truth that there’s a human on the other side of the screen? If so, it's time to rehumanize.
#Marketing #branding #empathy

https://t.co/uGRPGxr49e

[David Murphy @LetsRehumanize]

@thepointsguy Does this make sense to you? I bought an unrefundable ticket to AUK for early ‘25 but @Delta will not award MQDs until trip is completed. Doesn’t this seem like an out-of-date holdover from old MQM days. The tkt is unrefundable — they have my money!

[David Murphy @LetsRehumanize]

I bought an unrefundable ticket to AUK for early ‘25 but @Delta will not award MQDs until trip is completed. Doesn’t this seem like an out-of-date holdover from old MQM days. The ticket is unrefundable — they have my money. Why not award MQDs now to help me achieve status now?

[David Murphy @LetsRehumanize]

What marketers can learn from "The Big Short" — It's more than a story about the '07 mortgage crisis, it’s about the peril of not understanding the human context behind data.  Read why at https://t.co/5WvkPQrsoh

#human #empathy #growthmindset #Marketing

[David Murphy @LetsRehumanize]

Last lecture for this academic year — grateful to be invited to teach the Rehumanize brand growth system at @UCIrvine_MBA , @duqedu , @LoyolaMarymount & @csuf . Our capacity for human empathy must keep pace with our embrace of data and tech!

#humancentered #marketing = #growth

[Jim L. Wagner @JimLWagner]

Honored and impressed by @LetsRehumanize and his unique approach to what is needed to do effective marketing going forward (humanizing your process to counter balance the over-reliance on data). As always - marketing is part art and part science. #grate…https://t.co/iXegQ7NrQG

[David Murphy @LetsRehumanize]

Thank you to Lauren Murphy for leading Saturday’s social media workshop for the Palm Springs Writers Guild, teaching our members how to grow an audience for their writing.

#prouddad #socialmediamarketing #writercommunity #writers #authorscommunity @iworkinsmm @GuildPalm

[Palm Springs Writers Guild @GuildPalm]

#PalmSprings #writers – register for this hands-on workshop and learn to use social media to find & grow an audience for your writing. March 4th at 12:30p at the Mizell Center in Palm Springs. Register at https://t.co/3NyzB4PFrS

#writingcommunity #writing #writerscommunity

[David Murphy @LetsRehumanize]

While prepping for my university lectures to discuss rehumanizing marketing, I came across this video of my keynote at a @JDPower Automotive Roundtable. The seeds of Rehumanize and the 4Es were sewn here!

#empathy #humancentered #Marketing #4Es

https://t.co/UdTSnbafhk

[David Murphy @LetsRehumanize]

@musa @Toblerone Affirmation is everything.

[David Murphy @LetsRehumanize]

Excited to be visiting UC Irvine, Duquesne University, Loyola Marymount University, and Cal State Fullerton leading conversations on ways to #rehumanize marketing.

Learn more at https://t.co/uGRPGxr49e

#humancentered #marketing @UCIrvine_MBA @duqedu @csuf @loyolamarymount

[David Murphy @LetsRehumanize]

The media is buzzing about #ChatGPT's impact on education. The question isn’t how to stop students using ChatGPT – it's how we use AI to teach valuable skills! Let's harness change to be better. Read at https://t.co/SOK4CPT17W

#rehumanize #artificalintelligence #AI #education

[David Murphy @LetsRehumanize]

Many Qs re: Dec consumer spending data from a human behavior lens. Did we "turn cautious"...or mark the end of the post-covid "pleasure revenge"? What can we learn from people spending less on goods but more on svcs? https://t.co/MxdyWiWdki

#recession2023 #consumers #rehumanize

[Palm Springs Writers Guild @GuildPalm]

Tomorrow's General Mtg will be fun and interactive. The Insider Workshop that follows – "Find the Music in Your Writing" – will help us learn how to make our writing more lyrical! Join us at the mtg...and pls register for the workshop! https://t.co/pqSXWtE9pQ

#WritingCommunity

[Palm Springs Writers Guild @GuildPalm]

We're inviting Coachella Valley book lovers to read local at our annual Writers Expo, a free event where you can meet authors across a range of genres. January 14th at the Mizell Center in Palm Springs from 1:00-4:00. More info at https://t.co/q6gEoHlsjF

#WritingCommunity

[David Murphy @LetsRehumanize]

Palms Spring writers...here's a can't-miss workshop featuring singer/songwriter @stuartdrozario. Learn to find the music in your writing! January 7, 1-3pm at the Mizell Center in Palm Springs. Register here: https://t.co/Xt3PjUn45g

#WritingCommunity #writers #singersongwriter

[David Murphy @LetsRehumanize]

@elonmusk Looked at another way…perhaps Apple wants to be free of Twitter’s hate speech.

[Palm Springs Writers Guild @GuildPalm]

Join our Workshop on Nov 5th in Palm Springs. This workshop goes deep on scene writing, teaching us how to crack open our stories, wring out details, and make deeper connections with our readers. Register here: https://t.co/UGf4xFspdc

#writingcommunity #writing #writer

[Palm Springs Writers Guild @GuildPalm]

Without sensory details, Allen Ginsberg's "Howl" might've been a poem about a night on the town! Join our Writing Lab THIS FRIDAY at 1p PT, via Zoom. Learn how setting, props & details add depth.
Register: https://t.co/6cbBfrSBYJ

#Authors #AuthorsOfTwitter #WritingCommmunity

[Palm Springs Writers Guild @GuildPalm]

Without sensory details, Franz Kafka's opening to "Metamorphosis" would have been less enthralling. Join Friday's Writing Lab and learn how to add setting, props, and sensory details. Oct 14 at 1p PT via Zoom. Register here: https://t.co/6cbBfrSBYJ

#WritingCommmunity #Writers