THIS is how you use your brand. THIS is how you engage with your audience. Gillette being aware of mostly having a male audience and using their influence as a global brand to make a change for the better. other companies take notes https://t.co/KCdxKDLji0
She wears short skirts
I wear t-shirts
She’s cheer captain and
Pop culture demonized the archetype of the pretty blond cheerleader to create a us vs them mentality and rivalry based on subjective comparisons in order to distract teen girls from realizing the true enemy, men