.@bts_bighit’s ‘Merry Go Round’ Spotify Music Video is available now 💜 only on Spotify
watch it on our K-Pop ON! Hub: https://t.co/sIaZhnThrZ
or on BTS' artist page! https://t.co/8esde3cERG
the timing of a new “asian pop” category while a major asian act is having one of the most successful albums globally really exposes the problem: it’s segregation and not inclusion.
when non western artists are still underrepresented in major categories, it doesn’t feel like recognition for the asian music market, but containment. they deserve to win, but they cannot, so let’s give them a candy that excludes them a bit further. at least it looks pretty, right?
it’s unfortunate how the “how are you so shameless” line from aliens always hits.
The GRAMMYs are introducing their first Asian category at next year’s ceremony.
Best Asian Pop Music Performance will recognise K-Pop, J-Pop, C-Pop recordings that feature meaningful use of one or more Asian languages.