LizzHighUK

Data obsessed marketing strategist, brand builder, FinTech fanatic and passionate advocate of a bright digital first future for banks and credit unions.

[Think Like A Brand, Not A Bank @Brand_B4_Bank]

Our own @allnetz and @LizzHighUK were honored to be named Authors of the Year 2022 by none other than @GonzoBanker. What a great way to end an amazing year for the team - thanks to the industry commentators at @CstoneAdvisors who always tell it like it is! https://t.co/B9t7B2kCjZ

[Think Like A Brand, Not A Bank @Brand_B4_Bank]

#BrandB4Bank NY23 INSPIRATION: New Year, New voices. Full of gems eg: "Finnish creativity is an ability to entirely re-imagine the world with the mind of an artist, and with the mind of an engineer, begin to solve things for a better tomorrow.” [Download]
https://t.co/TV9ylTKzqa

[Breaking Banks @Breakingbanks1]

Thinking like a brand, not a bank 💭
🗣️ https://t.co/Ylm6qI6pMN
Authors @LizzHighUK & @allnetz join @jasonhenrichs & guest host @JimMarous on this episode to discuss the importance of considering a bank's brand and 5 practical strategies to unlock #innovation! 🙌

[Eric Cook @EricCook]

After returning from The Financial Brand #fbforum I was excited to see this surprise waiting for me! ☕️🤘

I’m enjoying my morning coffee even more today in my sweet new Think Like A Brand Inc mug.

Thanks @phunware and @LizzHighUK for the latest additio…https://t.co/edsLdk78eb

[LizzHighUK @LizzHighUK]

⚡️News Flash⚡️The Think Like A Brand, Not A Bank audiobook is OUT. You can now listen at your leisure. https://t.co/4xfT6RHIRz
#audiobooks #banks #fintech #branding #ListeningParty #BrandB4Bank #creditunions

[Think Like A Brand, Not A Bank @Brand_B4_Bank]

⚡️News Flash⚡️The Think Like A Brand, Not A Bank audiobook is OUT. You can now listen at your leisure. https://t.co/njdrBXHtmU
#audiobooks #banks #fintech #branding #ListeningParty #BrandB4Bank #creditunions

[LizzHighUK @LizzHighUK]

The book is out! And early reviews are in Thanks @JasonHeinrichs for sharing your views. It's available on Amazon now: https://t.co/T6iyCeoftD. Let me and @allnetz know what you think too.

[PROVOKE.FM Media @provokecast]

5 strategies for unlocking #innovation
🎤 https://t.co/6MvbjURUim
In this @Breakingbanks1 episode, @jasonhenrichs & @JimMarous interview @allnetz & @LizzHighUK to discuss their book, Think Like A Brand Not A Bank, and being strategic in growing and connecting with customers! 🌱

[Think Like A Brand, Not A Bank @Brand_B4_Bank]

It's 4 days until the book launch but you don't need to wait. @allnetz joined Chuck Allen on the @coolchangepdcst and is persuaded to read the opening chapter. But is it all a dream ...... #Banks #CreditUnion #branding #booklaunch https://t.co/0tc6ZM46Kv

[LizzHighUK @LizzHighUK]

Book time!

[Think Like A Brand, Not A Bank @Brand_B4_Bank]

#Brand_B4_Bank Tip: Outcomes trump features, functions, and free toasters: product is the vehicle to deliver value, not the value itself. 5 days until our book launch. Join us at https://t.co/uivKK059wb for exclusive content. #Banks #Fintech #CreditUnions #branding

[LizzHighUK @LizzHighUK]

4 days until the book launches! Enjoyed sparring with @jasonhenrichs, @JimMarous and @allnetz on Thinking Like A Brand, Not A Bank. #Banks #fintech #CreditUnions #booklaunch

[Breaking Banks @Breakingbanks1]

5 strategies for unlocking #innovation
🎤 https://t.co/Ylm6qI6pMN
@jasonhenrichs & @JimMarous interview @allnetz & @LizzHighUK to discuss their book, Think Like A Brand Not A Bank, and being strategic in growing and connecting with customers! 🌱

[LizzHighUK @LizzHighUK]

Iggy says #GoSounders #seavrsl @ Lumen Field https://t.co/QMqv4YWtZS

[BBC Breaking News @BBCBreaking]

President Biden pledges to cut US greenhouse gas emissions in half by 2030 compared to 2005 levels

https://t.co/ho29e4QEh9

[LizzHighUK @LizzHighUK]

MLS IS BACK. #SEAvMIN #SoundersMatchday

[LizzHighUK @LizzHighUK]

Iggy says GO SOUNDERS! #SoundersMatchday

[LizzHighUK @LizzHighUK]

Buy Your Own All-Digital Neobank From a Portfolio of Prepackaged Brands https://t.co/UTg2CaSlL7

[LizzHighUK @LizzHighUK]

Boo @AlaskaAir. First flight in over a year and load balanced out of row 2 to row 19. Feel more tired and grumpy than MPV right now.

[LizzHighUK @LizzHighUK]

Marketing Mindset 3: Brand is the only #banking battleground. Features, bits and bytes is a zero sum game. #Newnormal demands emotive, branded digital experiences. Listen to the #financialmarketers! https://t.co/Dn7S97SgNt #marketingforthenow #DigitalTransformation #creditunions

[LizzHighUK @LizzHighUK]

Marketing mindset 2: launching is cool, consumption is critical. Financial marketers are challenging the 'build it and they will come' mentality in #banks and #creditunions to close the ROI gap in banking #digitaltransformation https://t.co/Dn7S97SgNt #digitalbanking #marketing

[LizzHighUK @LizzHighUK]

Marketing Mindset 1: Customer First. Customer Always. Find out why letting marketers lead digital banking transformation initiatives delivers superior ROI and asset growth. https://t.co/Dn7S97SgNt. #DigitalTransformation #digitalbanking #creditunions #FinancialServices