Lisa Pluff

[Lisa Pluff @ljpluff44]

create comprehensive strategies for developing your audience...no pigeonholing
#psc511b #audience

[Lisa Pluff @ljpluff44]

"Joiners" are customers, donors, employees, partners, fans, and followers...MOST VALUABLE
#psc511b #audience

[Lisa Pluff @ljpluff44]

"Amplifiers" are advocates, analysts, influencers, and sharers
#psc511b #audience

[Lisa Pluff @ljpluff44]

"seekers" are browsers, listeners, readers, searchers and viewers
#psc511b #audience

[Lisa Pluff @ljpluff44]

increase social media "channels" for audience development
#psc511b #audience

[Lisa Pluff @ljpluff44]

Diversify your social media strategies. Much to be gained if you divide and conquer.
#psc511b #Strategy

[Lisa Pluff @ljpluff44]

Keep up with politics. PP has benefited from this in their social media strategy many times.
#psc511b #Strategy

[Lisa Pluff @ljpluff44]

Speak to different groups in different ways to achieve great social media presence.
#psc511b #Strategy

[Lisa Pluff @ljpluff44]

No downtime in your social media presence. PP keeps the information flowing in their social media strategy.
#psc511b #Strategy

[Lisa Pluff @ljpluff44]

Marketing Strategy - Keep your social media current...know what's going on today.
#psc511b #Strategy

[Lisa Pluff @ljpluff44]

https://t.co/gxWJYsz4vb
#psc511b #Brand