Logan Zane

Building a productized contracting business. This is everything that happens in between.

[Logan Zane @loganzanee]

High barrier

Design build
Solar installation
Biohazard & hazmat remediation
Fire protection
Foundation repair & structural engineering

[Logan Zane @loganzanee]

I’m at $4500 in sales today solo, material cost $70

You can do the same with any of these businesses:

[Logan Zane @loganzanee]

Medium barrier

HVAC installation & repair
Plumbing
Electrical
Roofing
Painting (commercial/residential)
Floor installation
Fencing and decking
Pool service and repair
Epoxy garage floor coating
Water damage restoration

[Logan Zane @loganzanee]

I stand inside of the economics of what I talk about online.

Meaning: I actually do the thing, and I have absolutely nothing to sell you, even if I wanted.

[Logan Zane @loganzanee]

It’s high margin because of the things that make it not scalable

[Logan Zane @loganzanee]

If your client asks you to fax a copy, you’re in the right business

[Logan Zane @loganzanee]

The guy in the truck is going to be fine either way, because people will always need their homes taken care of.

The real risk is being the guy in the truck who never learned there were two other businesses stacked underneath him the whole time.

[Logan Zane @loganzanee]

A few months ago I was standing behind a guy who owns a competing tile company at the supplier. He was retiring. Not selling to a roll-up, just closing the doors. Thirty-one years in the trade. No one to hand it to.

[Logan Zane @loganzanee]

It's the most visible part of a hundred-year-old industry that a huge percentage of its own operators still treat like it's beneath strategy. That's not a knock on them. It's just the gap.

[Logan Zane @loganzanee]

A tile company owner retired last month. Thirty-one years in the trade, no one to hand it to. The demand doesn't go anywhere. The operator just disappears.

The truck was never the whole business. That's the gap almost nobody's contesting right now.

[Logan Zane @loganzanee]

So hard to do the things that aren't actually a constraint

[Logan Zane @loganzanee]

I just closed a $3K job, material cost is $23 — I might solo this one on Saturday

[Logan Zane @loganzanee]

The businesses that benefit from this aren't chasing the most advanced tool. They're honest enough to notice where a lead falls through the cracks, and disciplined enough to fix that one leak instead of automating everything at once.

[Logan Zane @loganzanee]

For years, the calls I lost were never during the day. They came in at 8pm on a Tuesday, or a Sunday afternoon while I was elbow-deep in someone else's shower. By the time I called back, they'd already booked with whoever answered first.

[Logan Zane @loganzanee]

I also use it for follow-up. A customer who got an estimate three weeks ago and never responded used to just sit in a spreadsheet in my head. Now that follow-up happens automatically. Some turn into booked jobs weeks later, jobs that used to just evaporate.