Documenting logo myths; designer-client scenarios, #logodesign and brand insights shared by Logo/Brand Identity Designers. Curated by @simoncharwey • #logomyth
@PopBase It’s awful seeing many people are rather protecting someone’s bad behavior of throwing water at a performer whose aim is to make the audience feel happy. In my culture, throwing water is a curse gesture. That is the most demeaning thing to do to someone. Why attend at all?
Designers love to complain when a rebrand doesn’t align with their sensibilities. Realize this. If companies never rebranded, who would pay your rent? Rebrand → good or bad is purely subjective. Someone got paid. Think on that the next time you express that it wasn’t necessary.
"The design of a logo is NEVER really the hardest part of the job. It's the persuading of a MILLION people to use it."
— Paula Scher (Designer and Partner at @pentagram)
@theChrisDo The problem with the X is that it ignores people. People who have invested some emotional connection to the blue bird. And people ignore brands that ignore people.
@theChrisDo How about the popular opinion? “A logo should not necessarily say what it does.”
The logo X is not the problem. Of course its execution may not be “on type”, as it’s diagonal stroke is not optically corrected yet. The problem is … 👇🏾
@clairestrickett Most often than not, a redesigned of a logo is an issue of application across all the brand’s touchpoints; and most importantly with interactive media platforms and usage requiring certain pixel specifications. Which I doubt can be achieved with the old in this very case.
Why should the idea of a multicultural design history be a debate?— in a 21st century w/ metaverse expectations; or a world that continues yearning for better experiences each day.
Design has a heterogeneous cultural past, but only a homogeneous cultural history.
#designhistory
Constraints can even help us to discover new ways of making love.
But this book is not about love; it’s about creativity. Constraints ignite creativity. - @beingCQbook
Oh noooo! I always revered the now old @VanderbiltU logo, having revisited its earlier brief and creation with reference point that makes so much sense and cast a rich meaning anyone can relate to.
I’m curious what might have informed this change to a “HISTORY” logo style?
@logogeek@fiverr Solving logo theft situation on @fiverr or any platform is not about suing the 1+ billion non-designers acting 🎭 out the design profession, and denigrating the works of designers. The way is to sue platforms who are encouraging design theft.
@logogeek@fiverr The design profession has been like “a child’s play.” All you need to do is appear as a child and you can play some. No law and order. The design profession is the most “inhumane” profession in terms of how it protects its members (designers) from non-designers.
@logogeek@fiverr Solving logo theft situation on @fiverr or any platform is not about suing the 1+ billion non-designers acting 🎭 out the design profession, and denigrating the works of designers. The way is to sue platforms who are encouraging design theft.