GoldenRocket

[D @D2322541151185]

BBBYQ + GME change my mind ☕️
🧸🏴‍☠️🦋 BBBYQ

[Goatbeardz @GoatBeardzDD]

WHAT IS TEDDY?

Everyone knows GameStop. Most people know Ryan Cohen, the CEO of GameStop who founded Chewy.

But did you know that since 2022, Ryan Cohen has quietly run an online bookstore called https://t.co/oaPe4EnB4M?

It sold children's books, stories inspired by his late father Ted Cohen and the lessons he taught him about work ethic, delayed gratification, and doing things the right way.

Except it's been the single biggest unresolved question in this entire saga.

And this week, it started resolving.

————

Let me take you back.

In January 2022, Ryan Cohen began accumulating a position in Bed Bath & Beyond.

That same month, an entity called Teddy Holdings LLC filed trademarks with the USPTO for children's books, but also across a wider range of consumer categories.

By August 2022, Teddy Holdings had filed marks in line with BBBY and $GME ’s businesses respectively and one that stood out from the rest: "Provision of an online marketplace for buyers and sellers of goods and services."

The online marketplace classification had actually been filed even earlier, August 2021 with a first-use date of July 2021.

Before Cohen touched BBBY.

Before GameStop pivoted into collectibles.

Before $EBAY was ever mentioned.

The very first thing Teddy was, in the trademark record, was an online marketplace.

—————-

https://t.co/cjwOvO6VdH went live as a children's bookstore November 19th, 2022.

Cohen exited his BBBY equity position in August 2022.

Rumours swirled that he had secretly taken a position in the BBBY bankruptcy through Teddy Holdings and that Teddy was being set up to acquire the brand and revitalize it.

This speculation even aired on CNBC before being dismissed.

BBBY's IP was sold to Overstock but the company renamed itself DK-Butterfly-1, Inc. and entered liquidation carrying approximately $3.5 billion in net operating losses.

A significant amount of time and legal effort went into preserving those NOLs through the bankruptcy process.

And then nothing.

The bookstore stayed up.

—————-

Three years passed.

Under IRC §382, a corporation's net operating losses are tested against a three-year lookback window for changes in ownership.

That window matters because a change above certain thresholds severely limits how those NOLs can be used going forward. Three years of stability preserves the asset.

Then Teddy woke up.

On March 2, 2026, Teddy Holdings filed a fresh Class 35 online marketplace trademark.

Two months later, on May 4, GameStop proposed acquiring eBay for $55.5 billion.

'Half-cash, half-stock'

—————-

THE RECENT UPDATES:

On the All In podcast, Cohen laid out three strategic pillars for eBay and said the third one was something he had never publicly discussed before: a digital collectibles marketplace.

Teddy Holdings had filed a trademark for exactly that category in August 2022: "Provision of an online marketplace for buyers and sellers of downloadable digital art images, music, and videos authenticated by non-fungible tokens."

And then, in the last few weeks, https://t.co/oaPe4EnB4M started moving.

June 1: password-gated on Shopify.

Last week: DNS migrated to Cloudflare.

Two days ago: https://t.co/oaPe4EnB4M now redirects to https://t.co/BQoUHvres4.

The children's bookstore is GONE.

The domain that has been the biggest open question in this story for three years now points DIRECTLY to GameStop and five days before the July 7 annual meeting where shareholders vote on Proposal 5: increasing GameStop's authorized shares from ~448 million to 2.5 billion.

That authorization is the mechanical enabler of a stock-heavy bid against a target five times GameStop's size.

And it authorizes roughly ten times the shares one eBay deal would need.

—————-

WHERES THE INFO?

GameStop said it would release a detailed presentation and strategic rationale for the combined company. It's been eight days. Nothing on Investor Relations. Nothing new on EDGAR. Just the 425s.

Teddy Holdings LLC has held online marketplace IP since 2021.

It filed a digital collectibles marketplace mark in 2022 in the exact category Cohen would call his never-before-discussed third pillar four years later.

It refiled its marketplace mark two months before the eBay bid.

It owns https://t.co/jWuPImmRaD as a standalone online-marketplace trademark.

And this week, five days before the vote, its domain is being staged onto infrastructure that preserves the option to serve something new at any moment.

—————-

There’s precedent for this as well.

During the 2024 proxy fight between Disney and Nelson Peltz’s Trian Partners, Disney launched a dedicated microsite at https://t.co/51VvLLZk3q where it hosted branded content explaining the board’s case directly to retail shareholders and instructing them how to vote.

Animated videos, narrative-driven messaging, targeted specifically at the investors who would decide the outcome.

Teddy is THE most important piece of this puzzle.

And the next five days are about to make that obvious to everyone.

—————-

TL;DR: https://t.co/cjwOvO6VdH is being staged to reveal the full plan for the combined company and the next five days will prove it.

[RamezJ741 @RJ74120113]

I’m telling you again 471

[alpha5tate 🇺🇸 @alpha5tate]

WTF 👀 $BBBYQ

[ThePPShow @ThePPseedsShow]

JUST IN 🚨

BBBYQ TRENDING ON X AFTER INVESTORS RALLY BEHIND POSSIBLE RECOVERY FOR SHAREHOLDERS VIA TEDDY HOLDINGS

[ThePPShow @ThePPseedsShow]

🚨 BBBYQ INVESTORS TO BE MADE WHOLE VIA TEDDY

BOOOOM

[Scott Sleepy @scott_sleepy]

Mother of pearl.

Kingston is Musk
Princeton is Icahn

$GME $BBBYQ

[.CitiZen. @CitiZenSleuthX]

So https://t.co/yL4uI4NpFj now redirects to GameStop's website!

This comes just a few days after a new trademark was filed for Teddy Holdings LLC .

Ryan Cohen seems to be preparing for what @pulte hypothesized years ago.

Gameshire Bathaway

$GME $BBBYQ $EBAY

[Reese Politics @ReesePolitics]

BREAKING: GameStop files trademarks for Teddy Holdings and now owns Teddy dot com 🚨🚨🚨 fueling speculation of transition into holding company.

https://t.co/lWEnb2Tbaf now redirects to GameStop dot com.

[Ḥ @RuoKdaM]

The specific provisioning of this certificates for https://t.co/GDmr8IzIFB provides definitive proof that a secure digital cash register is being built for live transactions.

[Ḥ @RuoKdaM]

Moving the Certificate Authority from GoDaddy to Google Trust Services signals a massive backend shift toward a robust, high-traffic infrastructure.

[Ḥ @RuoKdaM]

Major update: Fresh SSL certificates for https://t.co/fPISV1D3Gb & https://t.co/GDmr8IzIFB were logged today (06/30) via Google Trust Services. The 'Not After' dates (08/28 & 09/28) confirm they are brand new, proof that the infrastructure is being actively built in real-time.🧸

[.CitiZen. @CitiZenSleuthX]

They’ll never forget us when we are done here $BBBYQ

[ThePPShow @ThePPseedsShow]

Recovery (BBBYQ) signal

[jake2b @jake2b]

if you know someone who thinks big dog gave up on $BBBYQ, I’d love it if they watched this.

what a piece of the puzzle. thank you for so many great comments and questions, I think the next part in the series will address them.

have a positive week!

[ThePPShow @ThePPseedsShow]

It’s going to be big very very big. Something that’s never been done before in the history of the capital markets. - RC