Toyota is relaunching the Scion brand, and its first product is the KEI-01, a tiny truck with a 660-cc engine. The KEI-01 is basically a rebadged Daihatsu Hijet Jumbo, but will be assembled in Princeton, Indiana. Initial sales will be via a fleet-focused trial program, but limited retail sales could come if there is strong enough demand.
Scion is back... and will sell kei trucks in America.
The brand has released the KEI-01, a 660-cc mini truck that will be built and sold in the US.
Yes, you read all of that correctly.