Lou Bank is the founder of SACRED, a nonprofit that supports the rural Mexican communities that make heritage agave spirits, and the cohost of Agave Road Trip
@KendallJenner 's @drink818 is funding a community space in Rio de Parras, Michoacan. Religious fiestas and family celebrations will now happen where they *should* happen, and youth will have a place to play basketball and soccer -- thanks, 818! https://t.co/crOhULE1Zn
SACRED partnered with Maestro #Mezcalero Ildefonso Macedas Ginez to bautify the exterior of the primary school in Atolotitlán de Caltepec, Puebla, in the UNESCO-protected Tehuacan biosphere. Thanks, Maestro, for letting us participate! #mezcal#agave#spirits#community
The Distilled Spirits Council released their 2021 report and … good lord, you people drink a lot. But the real news is, you’re now paying a lot more for what you drink. So does that mean you’re getting better #Tequila ? Or just more expensive tequila? https://t.co/1J06yB6iMR
When people talk about mezcal and related agave spirits, they'll often lump in #sotol. But it's not made from #agave. But it is made in #Mexico. But it's also now being made in #Texas. And that's causing some waves. Is Texas messing with sotol? https://t.co/DVmgJls4Ke
In 2020, 86% of all #mezcal was classified as “artesenal.” Eighty-six percent?! So is “artesenal” as #artisanal as the name suggests? https://t.co/oqZyhChIgH
Everybody is talking about #mezcal, but nobody is really drinking it. Mezcal volume is less than 2% of #tequila volume. So ... what's the big deal? https://t.co/A0Wb3yevo6
What's the biggest influence on the flavor profile of #mezcal -- the agave, the yeast, the 400 decisions of the producer? Well, in fact, maybe it's the #water https://t.co/d2k03Ou6tG