Louise Ferguson Photography

[Louise Ferguson Photography @louferg1]

@emmaq1983 @ardavey Me too. Have you moved surgeries recently? I joined mine from a Sussex surgery on 30 March & have a feeling this is causing the issue. Had a text to get it in England 6 weeks ago. I’m the wrong side of 40 & in one of the areas with the highest rates. So frustrating

[Louise Ferguson Photography @louferg1]

#mnchour
Fun as always and so very informative. See you next week!

[Louise Ferguson Photography @louferg1]

@ExcuseeatorLiz

[Louise Ferguson Photography @louferg1]

@mumpreneursclub There are so many! But offering freebies to the right charities or companies is a fab one.

[Louise Ferguson Photography @louferg1]

@mumpreneursclub It does. I have a list of blogs that I want to write as well as posts of my work. I find that posting content that isn't about photography but still interesting and needed by my client & target audience is a great way to get traffic

[Louise Ferguson Photography @louferg1]

#mnchour
A4 - Blogging - This has pushed me up the google rankings lots. Along with an overhaul of my website and heavy focus on my targeted keywords.
When I blog, I now offer my clients an incentive if they manage to get xx no of comments on the blog and facebook post.

[Louise Ferguson Photography @louferg1]

@catchdesignsmgt @Forbes Love this idea too!

[Louise Ferguson Photography @louferg1]

@lucycarnaghan @mumpreneursclub I do this too Lucy, but as time goes on, I've learned to be selecting about who and what I offer. If there's high potential and the right client then I go big, but if not I only do it if I get something that will add to my portfolio or allow me to play a little and stretch skills

[Louise Ferguson Photography @louferg1]

@ExcuseeatorLiz Sounds fab. I should look at this. I find it hard when I have no new content or news to post about

[Louise Ferguson Photography @louferg1]

@mumpreneursclub I have them on display in a community centre that is home to baby massage, pregnancy yoga and antenatal classes. I focus on pregnancy and newborn. Had a few bookings from it and lot's of people tell me they've seen my work and love it 😊

[Louise Ferguson Photography @louferg1]

#mumpreneursnetworkingclub #mnchub #welovemnc #mnchour
A3
- Have my work on display in places my ideal clients frequent
- Regular posting on social & blogging
- Collaborating with other local businesses who have the same target audience

[Louise Ferguson Photography @louferg1]

@mumpreneursclub Yes! This would be fab. A MNC challenge with a different discussion point each day that we need to use as a live on MNC forums would be fab

[Louise Ferguson Photography @louferg1]

@catchdesignsmgt I love this! So true

[Louise Ferguson Photography @louferg1]

#mumpreneursnetworkingclub #mnchub #welovemnc #mnchour

A2
1 - Increased traffic to web & social
2 - Customers seek you out, which is why you need to be memorable
3 - Increased business

[Louise Ferguson Photography @louferg1]

@lucycarnaghan Yep, have phone, take photo, "hell I'm a photographer now" 🤣

[Louise Ferguson Photography @louferg1]

#mnchour #mumpreneursnetworkingclub #mnchub #welovemnc
A1 - Particularly in my profession, there are a lot of us in a condensed area, so standing out in the crowd is key to getting noticed and remembered. Having strong brand that is easily recognised and familiar creates trust.

[Louise Ferguson Photography @louferg1]

@mumpreneursclub #mumpreneursnetworkingclub #mnchub #welovemnc

A2
1 - Increased traffic to web & social
2 - Customers seek you out, which is why you need to be memorable
3 - Increased business

[Louise Ferguson Photography @louferg1]

@lucycarnaghan @mumpreneursclub This! 😍

[Louise Ferguson Photography @louferg1]

@mumpreneursclub Strong brand and style. Social presence with live videos giving more of me and what I do. I could be better at this however!

[Louise Ferguson Photography @louferg1]

@mumpreneursclub Absolutely. Getting in front of people and letting then get to know you is also massively important in building trust