Behind the scene ARIH development:
1. 3 years ago, BTS members themselves came up with the initial concept, saying, "Let's make the noodles and drinks we want to eat." It's not a simple collaboration. The members really created this from the very beginning.
2. The direction was clear. No spicy or stimulating flavors. It was a taste that harmoniously blended East and West while preserving Korean sensibilities. They wanted something that all global fans could enjoy.
3. All the members love carbonated drinks, but the guilt they felt every time they drank one was a problem. So, the goal was to achieve three things simultaneously: "It must be healthy, have a lively carbonation, and absolutely cannot taste bad." From the development team's perspective, this was truly a Mission Impossible, lol.
4. The same goes for caffeine. Since there was a member who couldn't drink coffee, they decided to go with natural caffeine, but finding ingredients that could get export approval to the U.S. was another battle.
5. All seven members were incredibly actively involved.
They contributed their opinions on every single detail, from the flavor and ingredients to the concept. They said that reaching a consensus was the hardest part, especially regarding the noodles, because all the members were experts in the field. But that is also the reason why they created such high quality.
6. After settling on the flavor, they spent three months just on the brand naming. The members strongly pushed for "ARI," taking inspiration from the 2.0 album title "Arirang," but 3 letters are unregisterable as trademarks. It reportedly took three months just to persuade them to change it to "ARIH" lol.
7. The design was no easy task either. Their standards as BTS artists were so high that proposals kept getting rejected. Eventually, the members personally created and submitted a design guide. That is why the flavor, name, and design are all BTS creations.
8. The members reportedly said they "would highly recommend Dual Soda to their parents." They also said they carry the noodles, soda, and energy drinks with them when they go on concert tours around the world.
9. They didn't make it just to sell it; they made it because they genuinely wanted to eat it themselves. That is the message that emerged from it: "We hope you like what we like, too."
10. This is why it is different from just any idol collaboration product. 3 years, 7 members, and they did everything themselves; flavor, naming, and design. ARIH was truly made by BTS.
just checked my credit card balance for borahaegas so far-
letβs just say that when the city reports how much money the tour brought in, i did my part ππ
@camlovesyoongi I was at the AMAs! Trust me EVERYONE there found out about BTS's impact. They played songs during the commercial breaks ans everyone was singing along. About 85% of the audience was ARMY. We were all so loud about it everytime their name got whispered π€£
I thought this was regular police at first but then I saw guys in masks and now I think it might be π§ that was pursuing someone in front of my office πππ
AI isnβt βdemocratizingβ art. Itβs strip-mining the sum total of human creativity, to sell us back a rotted zombie re-animation of our own words & dreams & feelings....
PLEASE SHARE! The Love Over Fear Tour! Grab your tickets in bio and help us continue our fight to remain fandependent, gather together, and be one. Hope, is the new counter-culture. #independent#independentartist#independentmusic β€οΈππ
Since their private travel info are getting leaked again & again. ITS TIME FOR A REMINDER.
1) DONT STALK TANNIES
2) LET THEM EXPLORE THE CITY FREELY, DONT BOTHER THEM
3) DONT SHARE THEIR HOTEL OR OTHER INFOS.
4) DONT SPREAD THE LEAKED INFO, IF U BY CHANCE SEE ONE.
it's sad because in the d-day tour docs, yoongi talked about how in the past he'd spent most of his time on tour in hotel rooms and wanted to change that in the future and explore cities more- and now they can't do that without being hounded.
when he came to chicago for d-day, you didn't see any videos of him even though he visited massive landmark travel spots like millennial park- now they can't even step outside their hotel without being photographed.
when you excuse this by saying "they're celebrities, they know this will happen" you're deliberately erasing the many times tannies have traveled and army have been respectful and not photographed them. during d-day nyc, my irl army friend accidentally ended up at the same restaurant as him- she didn't bother him, didn't take photos or post about it online and tell everyone where he went.
you're going to confine those seven men to their hotel rooms, the very thing that wore them down pre-2022 and brought them to the brink of exhaustion. you should be ashamed if you excuse any of this and i want nothing to do with you.
what do you mean jungkook rapped yoongi's verse in magic shop to PERFECTION and yoongi looked this happily proud after jungkook was done?!? I'M GOING TO CRY
every day I wake up to new clips of the tannies goofing, slaying, having the time of their lives on stage. and soon Iβll be seeing clips where I can say I was there. I dreamed of these days for so long and theyβre finally here, itβs wonderful
this is the breakdown of every tour BTS + the songs they played from their latest album at the time.
wings tour: 13/20 songs from WINGS
LY/SY tour: 18/25 songs from LY Trilogy
HYYH tour: 14/24 songs from HYYH pt.1 & pt.2
PTD tour: 11/23 songs from BE and MOTs
Arirang Tour: 13/23 songs from Arirang
a pretty even distribution with the most dense being LYSY tour, because they had 3 albums to play songs from. you'll ALSO notice that for every tour they did around 20-25 songs, and Arirang isn't at all 'less' than previous tours.
what they DID have less of this time around was VCRs and clips in between bc the nature of a 360 stage limits their ability to go backstage and change outfits/transition phases of the setlist.
so i don't really know what anyone is talking about, this is the ARIRANG tour, and just like they have historically done before, they will play songs from their current album.