Lucas CTL

Ecom & SaaS builder

[Lucas CTL @lucasctl69]

@VltraGuest @Shopify

[Lucas CTL @lucasctl69]

@dashboardlim Meta Claude

[Lucas CTL @lucasctl69]

I started in e-commerce selling Chinese products via dropshipping.

Zero branding. Zero reviews. Zero customer experience.

It worked for a while. Until it didn't.

I probably lost thousands in sales because my store had no social proof. No reviews = no trust = no conversion.

[Lucas CTL @lucasctl69]

The 9-5 model makes zero sense.

No one counts hours. We count output.

[Lucas CTL @lucasctl69]

I work with my brother and my friend.

I'm not building FiveUp for the money. I'm building it so the people I love never have to sit in an office pretending to be busy for 8 hours when they're productive for 2.

That's the real mission.

[Lucas CTL @lucasctl69]

Hot take: a team of 3 people using AI will outship a team of 20 without it.

Every. Single. Time.

The game has changed. Adapt or get left behind

[Lucas CTL @lucasctl69]

We use AI every single day to build FiveUp.

Code generation. Content. Design. Strategy.

3 founders doing the work of 15 people.

If you're a startup in 2026 and you're not using AI aggressively, you're already behind.

It's not cheating. It's leverage.

[Lucas CTL @lucasctl69]

Stop consuming content about entrepreneurship.

Start producing.

The day I closed YouTube and opened Figma, everything changed.

You learn 10x more by building than by watching someone else build

[Lucas CTL @lucasctl69]

What's harder — building the product or getting the first 10 users ?

Genuinely curious. Reply with your experience

[Lucas CTL @lucasctl69]

How FiveUp started:

Friend in Dubai: "I have 500 orders/month but only 8 Google reviews."

Me and my 2 co-founders looked at each other.

2 weeks later we were in a villa in Bali building the solution.

4 months later: product works, Meta verified, beta launching.

[Lucas CTL @lucasctl69]

Building a SaaS from Bali sounds like a dream.

Reality: debugging Shopify webhooks at 2am while your friends party 200m away.

But when you're 10,000km from home with zero social distractions, you ship 3x faster.

Trade-offs.

[Lucas CTL @lucasctl69]

My CTO is my little brother. He's 22.

He codes better than senior devs I've met in corporate.

Why ? Because he's not working to clock in. He's building something that's his.

Freedom > salary. Every single time.

[Lucas CTL @lucasctl69]

What FiveUp does in 10 seconds:

Customer buys from your store.
They get a WhatsApp asking for a review.
5 stars ? Goes to Google/Trustpilot.
1-3 stars ? Stays private.

You collect 5x more reviews. Automatically. That's it.

[Lucas CTL @lucasctl69]

Paid $2K for a landing page design.

Hated it. Didn't represent us. Wasn't clear.

Paid another $1K to redo it .

$3K total for a landing page with zero revenue.

Bootstrapping is not for the faint-hearted.

[Lucas CTL @lucasctl69]

Unpopular opinion: if your store has less than 50 reviews, your product isn't the problem.

Your collection process is.

Fix the system, not the product.

[Lucas CTL @lucasctl69]

Email open rate for post-purchase review requests: 18-25%
WhatsApp open rate: 92-95%

And somehow 99% of brands still rely only on email.

[Lucas CTL @lucasctl69]

2 months ago: idea on a napkin in Dubai.

Today: fully built SaaS

3 founders . 1 villa in Bali.

FiveUp is live. We're coming for the review game.

[Lucas CTL @lucasctl69]

99% of e-commerce brands have a review problem and don't even know it.

You're spending thousands on ads to bring people to your store.

But your product page has 12 reviews.

Your competitor has 400.

Guess who gets the sale.