Lucas Bennett

CTO at Pep AI

[Lucas Bennett @lucaslbennett]

We just hit $200K in total revenue. $100K of it came in the last 28 days.

The first $100K took us 60 days. The second took 28.

That's what product-market fit actually is: not a milestone, a ratio. When the cost of each new dollar starts collapsing, you've stopped pushing your product at the market — the market has started pulling.

Before that point, the answer is almost never "add more." It's "cut until what's left is the thing people would be angry to lose."

[Lucas Bennett @lucaslbennett]

Cut our team from 10 Cursor Ultra plans down to 5 Claude Max plans. Fewer seats, same output. Token efficiency wins as models keep getting pricier. Then @roam ties the team together.

[Charles Curran @charliebcurran]

I used AI to explain the Anthropic drama to my girlfriend, with fruit.

[Cedric Roberge @Cedric_Roberge]

The reason Pep AI was able to hit $200k in revenue in 100 days is because of the team we built. Everyone plays a part and without them we wouldn't be here. Find yourself a good team and you'll succeed too.

[Lucas Bennett @lucaslbennett]

@shashaditya Marketing costs have definitely been significant

[Lucas Bennett @lucaslbennett]

We just hit $200K in total revenue. $100K of it came in the last 28 days.

The first $100K took us 60 days. The second took 28.

That's what product-market fit actually is: not a milestone, a ratio. When the cost of each new dollar starts collapsing, you've stopped pushing your product at the market — the market has started pulling.

Before that point, the answer is almost never "add more." It's "cut until what's left is the thing people would be angry to lose."

[Lucas Bennett @lucaslbennett]

@steilgaard After running multiple AB testing experiments we have landed on $10 monthly and $40 yearly.

[Satya @heysatya_]

This is what happens when designers actually care about the details.

Onboarding cooked for anything app 📱

[Sujay. @Sujay__Raj]

@AnthropicAI It was expected

[Anthropic @AnthropicAI]

The US government, citing national security authorities, has issued an export control directive to suspend all access to Fable 5 and Mythos 5 by any foreign national, whether inside or outside the United States, including foreign national Anthropic employees.

The net effect of this order is that we must abruptly disable Fable 5 and Mythos 5 for all our customers to ensure compliance.

Access to all other Claude models is not affected.

We apologize for this disruption to our customers. We believe this is a misunderstanding and are working to restore access as soon as possible.

Read our full statement: https://t.co/bwn0sximKZ

[Lucas Bennett @lucaslbennett]

@loganstakeley Awesome stuff man

[Lucas Bennett @lucaslbennett]

@adrian_partain The moat for a lot of software was never the product. It was the fact that you couldn't build it yourself. AI just deleted that assumption. Half the SaaS catalog is now a one-hour prompt away.

[Starter Story @starter_story]

If you want to know how to build and scale apps, Cedric is the guy to follow.

loved having him on the channel right as he was blowing up!

[Cedric Roberge @Cedric_Roberge]

Pep AI hit $100k total rev on May 9. Now we hit $200k total rev on June 10. $100,000 in revenue in 1 month is crazy! It keeps getting easier and easier. And the app only launched a little over 3 months ago.

[Lucas Bennett @lucaslbennett]

Same Pep AI dashboard — two completely different vibes. Because tracking your peptides, macros, and workouts should feel like yours, not some clinical spreadsheet.

Dark or light — which one are you?

[Cedric Roberge @Cedric_Roberge]

Looking for a Marketing Manager / Growth Lead to join our team. If you have relevant experience and are interested please fill out this form.
https://t.co/bY587JqjLH

[Claude @claudeai]

Introducing Claude Fable 5: a Mythos-class model that we’ve made safe for general use.

Its capabilities exceed those of any model we’ve ever made generally available.

[Lucas Bennett @lucaslbennett]

Downloads are a vanity metric. Paid users aren't.

So we built our own attribution analytics in-house to see which creators actually move revenue.

Last 7 days influencer performance:
→ 822 attributed downloads
→ 147 paid users
→ 18% conversion
Now we know exactly where to double down.

[Lucas Bennett @lucaslbennett]

@jcthebuilderhq @Cedric_Roberge @adrian_partain React native

[Lucas Bennett @lucaslbennett]

Pep AI feels smooth because I lose sleep over frame timings that most people will never see.

1800+ frames. 53fps avg. Almost zero jank.
Protein ring, weight graph, transitions — all tuned to perfection.

Little details aren’t little.
They’re everything.

Lead dev life 🧠#iOSDev

[Lucas Bennett @lucaslbennett]

@Damian__web Yes

[Lucas Bennett @lucaslbennett]

462 new paying users in the last 3 days. Here's what's running under the hood at Pep AI 👇

All systems green ✅

Last 3 days:
→ 54% onboarding completion
→ 16% trial start rate
→ 29% trial → paid conversion
→ 462 new paying users

The stuff users never see is what lets us ship fast and catch problems before they catch us.