Luke DeCoste

Founder, coach, human, studying the psychology of entrepreneurship for a Ph.D. in Positive Organizational Psychology.

[Luke DeCoste @lukedecoste]

@tobi I would love @tylermeredith's take on this^

[Luke DeCoste @lukedecoste]

Now this is a valuable education.

[Ethan Mollick @emollick]

After teaching them how to make GPTs, I gave my MBA students the assignment of automating some aspect of their own jobs by creating a GPT.

The results were pretty fantastic, spanning finance, entertainment & more. A few examples (I was given permission to share) in the images.

[Luke DeCoste @lukedecoste]

This is a great insight - Competition is feircest for mediocre goals.

[Tim Ferriss @tferriss]

Ninety-nine percent of people in the world are convinced they are incapable of achieving great things, so they aim for the mediocre. The level of competition is thus fiercest for “realistic” goals, paradoxically making them the most time- and energy-consuming.

If you are insecure, guess what? The rest of the world is, too.

Do not overestimate the competition and underestimate yourself. You are better than you think.

Unreasonable and unrealistic goals are easier to achieve for yet another reason.

Having an unusually large goal is an adrenaline infusion that provides the endurance to overcome the inevitable trials and tribulations that go along with any goal. Realistic goals, goals restricted to the average ambition level, are uninspiring and will only fuel you through the first or second problem, at which point you throw in the towel.

If the potential payoff is mediocre or average, so is your effort.

The fishing is best where the fewest go, and the collective insecurity of the world makes it easy for people to hit home runs while everyone else is aiming for base hits. There is just less competition for bigger goals.

[Luke DeCoste @lukedecoste]

This thread is an amazing example of the steps that entrepreneurs can take to maintain their well-being while trying to build a company in the face of uncertainty.

[Luke DeCoste @lukedecoste]

@TheCreatorsBP @akirathedon

[Luke DeCoste @lukedecoste]

Want to see some of the top research areas in emotion and entrepreneurship? #emotion #entrepreneurship

[Luke DeCoste @lukedecoste]

@drgurner Truth. Would expert-level be when instinct and head differ, still being able to quickly decide/act with a combination of conviction and humility?

[Luke DeCoste @lukedecoste]

@drgurner @garrytan That's a super interesting insight - that the founders who rise are a whole separate sample. Thanks!

[Luke DeCoste @lukedecoste]

@garrytan @drgurner This thread is my everything. I'm currently doing a literature review of research on Emotions in Entrepreneurship to identify regulation strategies. Re-appraisal seems to work, suppression doesn't. Distraction does momentarily. No research on body practices like focusing ..yet

[Luke DeCoste @lukedecoste]

Very cool to see the head of YCombinator talking about Focusing, a foundational method for dealing with strong emotions.

[Garry Tan @garrytan]

“Focusing” is one of the most valuable techniques I can think of to move beyond the default reactions to any event or problem.

Strong emotions should trigger self-aware introspection, not rash action

[Luke DeCoste @lukedecoste]

Entrepreneurs need to constantly be learning to succeed. When things get tough, their firm's survival depends on learning behavior, but that's exactly when its hardest to do. Emotion regulation helps you learn through the scariest moments.

[Luke DeCoste @lukedecoste]

@emollick @orgRem @ProfPaulNary @florianederer @ProfSongMa @prof_cunningham Thanks!

[Luke DeCoste @lukedecoste]

It is hard to listen to the music of @akirathedon without feeling a little more resilient and focussed. This music came onto my radar via a tweet from @tobi https://t.co/kG1vDZdStB

[Luke DeCoste @lukedecoste]

Gross. Thanks for sharing, Tristan.

[Tristan Cleveland @LUrbaniste]

What happens when you design communities where it is impossible to use your body for travel, and where fast-food chains dominate (among other causes).

[Tristan Cleveland @LUrbaniste]

What happens when you design communities where it is impossible to use your body for travel, and where fast-food chains dominate (among other causes).

[Luke DeCoste @lukedecoste]

@drgurner @jonnym1ller I love this. As @drangelacosta said to me today, you need to invest in staying at the leading edge.

[Luke DeCoste @lukedecoste]

@LUrbaniste Great observation. This is common perhaps in many contexts. But it is definitely true in many public services. Movers in NSGov dread the oft used call to authority “well what are they doing in New Brunswick.”

[Luke DeCoste @lukedecoste]

We acquired our child's first legos off Kijiji recently. The tub was filled with engines, tires, and angry villains. We then build tributes to petroleum and toxic masculinity. Not necessarily a great foundation for teaching a more compassionate and clean way to live.

[Luke DeCoste @lukedecoste]

If we want to stop being a car-obsessed society, we will have to stop indoctrinating kids with imagery and characters based on fuel combustion. I'm not helping when I excitedly point out unique cars to my kid. I have stopped acquiring books and clothing that idolize such ideas.