🌻✨

4기 캐럿; ˚.⋆ "같이 힘내자" “영원하자 우리” 💫💜 #TEAMSVT #CARAT

[🌻✨ @luminouswonu]

[𝟭𝟵𝟬𝟴𝟯𝟬] ˚.⋆ 𝙢𝙮 𝙡𝙞𝙩𝙩𝙡𝙚 𝙝𝙖𝙥𝙥𝙞𝙣𝙚𝙨𝙨, 𝙢𝙮 𝙡𝙪𝙢𝙞𝙣𝙤𝙪𝙨 𝙢𝙤𝙤𝙣 ♡ ⋆.˚

[dii 📅🪖 @jeononutime]

원프친구들파이팅합시다

[세븐틴(SEVENTEEN) @pledis_17]

[17'S] 세븐틴 in 👏👏 캐럿랜드🎡

처음보다 지금, 앞으로 더 찬란할 우리💎
캐럿들, 13명으로 다시 돌아올게요💖

#SEVENTEEN #세븐틴
#SVTinCARATLAND

[sof @hiehanniz]

Hybe’s new gg and illit fighting over who gets the newjeans files

[ً @ayecheol]

cant believe we live in a world where michael jackson is eating side by side with the winter soldier. i love this universe

[Pop Base @PopBase]

SEVENTEEN made their debut 11 years ago today.

[(h) @HoshiInMyPhone]

him.

[suzy ꕤ @suzybwoo]

this song alone deserved 5 grammys

[ς(◝‿◜.)ఇ 🦖🍒🍀 @sourkyeom]

they should've recreated this for the 10th anniversary

[supernatural @diorkitty0515]

POV: its 22nd of July 2022, midnight in Korea, and this music video was released out of nowhere about this girl group called NewJeans, with no announcement or teasers whatsoever.

On this day, the future of the Kpop industry was introduced to the world.

[상추 @snarap_lettuce]

원우 많이 보고싶어..

[🌻✨ @luminouswonu]

يعني بنشوف هوشي ف الجمعية؟

[Moon Moon Moonie @Moonismean]

Daesang’s “Jongga” Targets 2 Billion Muslim Consumers with Halal Certification… SEVENTEEN’s Hoshi Takes Center Stage

Daesang’s kimchi brand Jongga is accelerating its push into the global Muslim market,estimated at around 2 billion people, by leveraging halal certification. The brand has placed SEVENTEEN member Hoshi, its global ambassador, at the forefront of this strategy. Moving beyond simply exporting Korean flavors, Jongga aims to expand kimchi’s presence across the broader Islamic world, including Southeast Asia, the Middle East, and Africa.

On the 2nd, Jongga unveiled new campaign visuals featuring Hoshi as its global ambassador, strengthening its global marketing efforts. Known as a “kimchi sommelier,” Hoshi has played a key role since being appointed ambassador in 2023, using SEVENTEEN’s strong global influence to establish the image of “Kimchi equals Jongga” among Gen Z and international consumers.

A notable detail in the campaign is the halal certification logo displayed at the bottom of the advertisement. This symbolizes not just quality assurance, but also the brand’s intention to include Muslim consumers. Halal certification is granted to food that complies with Islamic law and is considered essential for entering Muslim markets such as Southeast Asia and the Middle East.

By combining Hoshi’s youthful and trendy image, familiar to K-pop-loving Muslim youth, with halal certification, Jongga appears to be lowering entry barriers while securing religious trust. This approach is being evaluated as a multifaceted marketing strategy targeting both cultural appeal and brand credibility.

Jongga’s early move into the Muslim market is backed by 17 years of localization efforts. In 2009, Daesang became the first in the industry to obtain halal certification for four major kimchi products: sliced kimchi, whole cabbage kimchi, young radish kimchi, and ponytail radish kimchi, pioneering what was then an untapped market.

Halal certification strictly prohibits pork-derived ingredients and alcohol, requiring high standards across the entire production and distribution process. While it presents high entry barriers, securing certification allows access to a large and highly loyal consumer base, giving Jongga a competitive edge.

Currently, Jongga has established a strong presence in Southeast Asia and the Middle East, particularly in Indonesia, Malaysia, and the United Arab Emirates. Recently, it has expanded exports to six African countries, including Kenya, Ghana, and Morocco, securing new growth opportunities. These regions, with dense Muslim populations, allow efficient market expansion using existing halal-certified products.

Market prospects are also positive. The global Muslim population is around 2 billion and is expected to reach approximately 2.2 billion by 2030. At the same time, the spread of K-content and the rise of health food trends are increasing global interest in fermented foods like kimchi.

Going forward, Jongga plans to further strengthen tailored strategies that reflect local cultures and religious practices. In addition to kimchi, the brand aims to expand its halal lineup to include products like gochujang and various sauces, while also entering new markets such as Egypt and Mauritius.

https://t.co/t1jDmKdv1k

[hannie ☻ @minghaocheoI_]

being here to witness their first renewal and second renewal still as 13 😭😭😭😭😭😭😭😭 fck im so so emotional we're in this caratland for life 🫂🫂🫂

[hannie ☻ @minghaocheoI_]

SEVENTEEN JUMPING AROUND IN A CIRCLE DURING TO YOU 😭😭😭😭😭😭😭😭😭

THATS MY FAMILY I LOVE THEM SO SO MUCH 😭😭😭😭😭😭😭

[🍓🍒🐈‍⬛ @jeonghannisms]

THEY ARE A FAMILY.

[uji’s coke zero supplier at the barracks @uripanecito]

Damn they are more synchronized than some kpop groups. Hoshi really running the military like its seventeen.

[nav☆ @queen_chunghx]

The day SM decides to bring them back for a collab kpop will be healed for good