The best coaching staffs I’ve been around had this in common:
They genuinely liked being around each other. They could laugh together, hang out together, and talk football for hours.
Yet they still respectfully disagree in a meeting and then walk out aligned. That kind of trust matters, and it’s not easy to build. It takes time and effort.
33 years coaching high school football, all at the same school.
If I cloud go back to my 21 year old self, I’d tell him to relax. It’s less about X’s and O’s and more about Jimmy’s and Joes.
Make practice fun and competitive.
Make practice the best part of their day.
Celebrate the little wins.
Enjoy each day. Someday it will be your last.
Curt Cignetti on his program's philosophy on how not to be average:
🎭 Average is a decision disguised as a default. Make standards visible, measurable, and non-negotiable. Because what you tolerate becomes your identity.
🤝 Most people negotiate with the work; elite teams eliminate the negotiation. The gap isn’t talent, it’s the daily refusal to accept “good enough” in reps, details, and accountability.
🧱 You don’t rise above average in big moments, you escape it in small ones. Every meeting, drill, and conversation is either reinforcing the standard, or quietly lowering it.
Overprotected kids become unprepared adults.
Dawn Staley nailed it.🔥
You can’t shelter your child from every hard moment and then expect them to handle adversity when it counts.
Hard is the lesson.
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As an OC you have to accept that you will be in the most critiqued position on staff. Everyone thinks they can call plays and that it’s easy. In reality it’s one of the hardest coaching positions in all of sports. But that’s also what makes it one of the most fun positions.
Parents of baseball/softball players; if your child is 10 years old or younger, stop paying for lessons and get in the yard and play with your kids. Their natural athletic ability will develop and you guys can have quality time if you don’t expect them to be major leaguers
The weight room is about RESPECT. If you miss workouts, or are late, you disrespect your coaches and teammates, and the importance of training. And you are a distraction to those doing things right.
I can't call plays off a sheet.
I'm too busy watching the overhang.
Tracking the safety.
Finding the extra hat.
By the time I look down, the moment's gone.
So we must be simple enough to know the answer immediately.
Choice routes are the best thing you can teach a skill player. Teaches them to understand the game at a deeper level and become smarter players.
And High School kids CAN do it. They are capable of anything you consistently work on with them.
Me at 26:
- Spread RPO everything
- Copying college installs
- Adding more every week
- Wondering why it felt chaotic
Me at 40:
- Fewer plays
- Clear identity
- System first
- Reps daily
The problem wasn’t creativity. It was discipline.
Teams I've seen win state titles:
Wing-T. Air Raid. Flexbone. I-formation. Wishbone. Slot-T. Power spread.
The system doesn't matter.
What does:
Great players.
Great fundamentals.
An identity.
Stop chasing schemes. Start building these three.
15 years calling plays taught me this:
My ego wants to be creative.
My kids need me to be consistent.
Every time I chase "clever," we execute slower on Friday.
Every time I stay simple, we play faster.
Boring offense. Dominant execution. That's the game.