Ford Celebrates the Launch of the 2024 Motorsports Season in Style :
Ford kicks off the 2024 motorsports season with a launch party on the eve of the Mustang GT3's debut at the 24 Hours of Daytona.
The event will feature drivers from some of the many racing series Ford is involved in, from Sergio Perez to Mike Rockenfeller to Vaughn Gittin Jr.
Ford also released Mustang GT3 liveries for its customer teams and announced the new F-150 Lightning Switchgear.
Jim Farley—Ford's charismatic CEO—is sick and tired of selling boring cars. He wants the company to get down to business and do what it's best at. To him, that means building race cars for every track, from your local NHRA drag strip to the Circuit de la Sarthe. The seventh-gen Mustang is the beating heart and soul of that goal.
As Ford prepares to achieve that with the 2024 motorsports season, it kicks things off by hosting a launch party in Charlotte, North Carolina, on the eve of the Mustang GT3's debut at the IMSA season opener—the 24 Hours of Daytona. The event will be livestreamed on the Ford Performance YouTube channel at 7:00 p.m. EST (it can be seen below).
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Stellantis Won’t Get Dragged Into EV Price-Cutting Bloodbath
Cost-cutting and the results of a U.S. election year could alter what Stellantis has planned.
Stellantis CEO Carlos Tavares wants to be clear: His company makes money on its electrified vehicles, it plans to make money on future battery electric vehicles, it won't cut prices in a race to the bottom that will lead to a profit-sucking bloodbath, and it won't slow its EV roll unless national election results demand a change in direction. Here's the future he laid out in a roundtable with media this week.
That's the kind of corporate overview we've come to expect from the Stellantis exec when he spends 75 minutes answering media questions on the same day that Ford announced it was cutting back production of the F-150 Lightning electric fullsize pickup truck because sales have fallen off, suggesting an EV demand issue in the U.S. market.
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