Jeep is going full comedy chaos with the 2026 Grand Wagoneer—and it's working.
Marketing seems to be taking a turn. Would you look at Grand Wagoneer now. I wouldn't don't need something like that, but I remember the marketing
The first ad racked up millions of views; this follow-up is already running during March Madness and blowing up on social.
Stellantis CMO & CEO of FIAT Olivier Francois and Jeep CEO Bob Broderdorf teamed up with comedian Iliza Shlesinger to turn product features into punchlines, making the ad feel more like content than a commercial.