Chelsea were reportedly closing in on a deal to make Deel their MAIN shirt sponsor.
Front of the shirt.
Under the Club World Cup badge.
The biggest sponsorship spot available.
Then Arsenal's sleeve deal became available...
And Deel changed direction. 😭
They walked away from being the headline sponsor at Chelsea to become a sleeve sponsor at Arsenal.
Think about that for a second.
A company chose a small patch on Arsenal's shirt over the biggest advertising space on Chelsea's.
Because it's not always about the size of the logo.
It's about the size of the club wearing it.
And to Visit Rwanda...
Thank you. ❤️
You stood with us through the difficult years, the rebuild, the near misses, and finally the moment we ended the 22-year wait for a Premier League title.
You were part of the journey.
Now it's Deel's turn.
The bar has been set. 😭🙏
Please be our next lucky charm. 🔴⚪✨