Manoj Bash

CEO at
Full Stack Marketing Partner for 7-9 fig DTC Brands |
$500M+ in rev & I am giving it all away here:

[Manoj Bash @manojbash]

Ecom owners blaming Meta for 1.28x ROAS is actually funny.

Trash creatives.
Broken funnel.
No testing framework.

That’s your problem. Not the algorithm.

Meta rewards brands with dialed-in creative systems and a scaling strategy.

While everyone’s crying about CPMs and andromeda update

We’re printing 7 figures every month at +5X ROAS.

Fix your offer
your creative and
your funnel

This will solve 99% of your problems in ecom.

[Manoj Bash @manojbash]

There are 17-year-olds right now scaling health supplement brands to $100k+/mo…

While 40-year-old DTC founders with 20 years of experience are stuck flat.

They didn’t win with more talent, longer hours, or bigger budgets.

They grew up with AI as the default and reduced the entire Meta ads learning curve into weeks instead of years.

I've generated over $500M+ in DTC revenue, and I’m watching this gap widen every single month.

Old way:
- Years of trial & error + wasted spend
- Full creative teams + $15k/month retainers
- 8-12 tests per month max

AI-native way (2026):
- Claude Opus 4.8 + Meta MCP = instant performance audits & next-test recommendations
- Higgsfield MCP = unlimited creatives & videos at zero marginal cost
- 40+ angles tested monthly
- Day-3 iteration instead of waiting weeks

Creative velocity is now the only edge that matters.

The algorithm rewards operators who flood it with fresh, diverse creatives before fatigue hits.

If you’re a 7-9 figure health brand still running the old playbook…

You’re getting lapped by kids with laptops.

DM me “AI” and I’ll install the full AI-powered Meta workflow for your supplement funnels (creative → testing → scaling).

Let’s close the gap.

[Manoj Bash @manojbash]

I set up my columns to follow the buyer’s full funnel, top to bottom.

Every single step is visible. When something breaks, I spot it instantly.

Here’s the exact setup I use for health supplement brands:

→ CTR
→ Landing page views
→ Add to carts
→ Cost per add to cart
→ Add to cart rate
→ Checkouts initiated
→ Cost per checkout
→ Checkout rate
→ Checkout to purchase rate
→ CVR
→ Purchases
→ ROAS

Most people only watch Purchases & ROAS.

Big mistake.

Cost per add to cart = your earliest signal. Especially on $100+ AOV products, where purchases can take days. It tells you which creatives are actually pulling people into the funnel.

Cost per checkout = the hidden gold. High CPA but low cost per checkout? The ad is doing its job — something on the offer page is just leaking.

Build this column preset once. Never fly blind again.

Bookmark this and thank me later!

[Manoj Bash @manojbash]

FB Ads Hack!

The difference between a health supplement ad that flops at $40+ CPM and one that consistently hits 3-5x ROAS in 2026?

It's not the targeting. It's the system.

After scaling $500M+ in DTC health brands, these 4 things are non-negotiable right now:

1. Strict compliance-first creatives (structure/function claims only — “supports energy” beats any disease hint)

2. Heavy creative velocity — 20-30 new angles/week across UGC, lifestyle & proof-based

3. Advantage+ Shopping + broad audiences (let Andromeda do the heavy lifting)

4. Full-funnel retargeting (warm audiences + cart abandoners + post-purchase upsells)

Stop fighting the algorithm. Build with it 🔥

[Manoj Bash @manojbash]

Hit $20k/day?

Most idiots pull the cash out for a Rolex or Miami condo.

Smart operators reinvest every dollar into better products and teams.

That’s how you turn a brand into a real fucking empire.

[Manoj Bash @manojbash]

If you're doing $1M+/mo in health ecom and want to install these playbooks (funnels, ads, affiliates, retention),
Book Your Free Growth Call Here: https://t.co/MSkaAojbZY

I've helped scale over $500M in DTC revenue.
Let's audit what you're leaving on the table.

[Manoj Bash @manojbash]

If you're a 7-9 figure health/supplement brand and still running cold traffic straight to PDP in 2026...

You're leaving millions on the table.

I analyzed the top DTC health winners (Obvi, JSHealth, Ritual, etc.).

Here's exactly what they're doing differently →

[Manoj Bash @manojbash]

Common pattern across all winners:

They treat funnels as a system - not one landing page.

Creative velocity + trust builders (science, transparency, reviews) + retention loops = predictable scaling.

Most brands test too little and too slowly.

[Manoj Bash @manojbash]

Most brands think scrolling Reddit for 2 hours makes them avatar experts.

You’re cooked.

Avatarmax every single day.

Read comments.

Study what actually gets shares.

Build real Notion docs.

Your ads will stop sounding robotic and start printing when you truly understand your customer.

[Manoj Bash @manojbash]

Everyone in e-commerce is fucking obsessed with MRR right now.

And 90% of you are straight up wasting your time.

You’re selling dogshit products that take 2 weeks to show up, smell like a Chinese sweatshop, and look nothing like your PDP.

Then you cry when churn destroys you.

Wake the fuck up.

Product is KING.

If your customers don’t genuinely fuck with what you sell, no MRR hack will save you.

Stop pulling $$ to buy Rolexes and Miami apartments.

Reinvest every single dollar into better product, premium packaging, faster shipping, and actual customer service.

Short-term cash never lasts.

Real men build empires.

[Manoj Bash @manojbash]

Closed a $36k deal in Dubai while missiles were exploding outside.

Real men execute in the chaos.

Most boys wait for perfect conditions.

Watch the Full Video Here:
https://t.co/81TBfs3lbb

[Manoj Bash @manojbash]

@sypr3me love it

[Manoj Bash @manojbash]

@IstvanicMarin spot on, if there’s no product-market fit, no agency can save you

[Manoj Bash @manojbash]

@retentiongoat It’s definitely not only gruns, multiple stores are down rn 😭

[Manoj Bash @manojbash]

Everyone in e-commerce is fucking obsessed with MRR right now.

And 90% of you are straight up wasting your time.

You’re selling dogshit products that take 2 weeks to show up, smell like a Chinese sweatshop, and look nothing like your PDP.

Then you cry when churn destroys you.

Wake the fuck up.

Product is KING.

If your customers don’t genuinely fuck with what you sell, no MRR hack will save you.

Stop pulling $$ to buy Rolexes and Miami apartments.

Reinvest every single dollar into better product, premium packaging, faster shipping, and actual customer service.

Short-term cash never lasts.

Real men build empires.

[Manoj Bash @manojbash]

Turn off your top spending ad immediately if the ROAS sucks.

The idea that your biggest spender is a hero is one of the most expensive myths in Meta ads.

Real scaling comes from ruthless incrementality, not protecting sacred cows that Meta keeps feeding with your money.

[Ben Radack 🏝️ @benradack]

Don't turn off your top spending ad (even if the ROAS is a 2x).

Your top spender is usually the ad doing the heavy lifting. It's the one bringing people into the funnel. Getting the clicks. Getting the add to carts.

Turn it off and you'll watch the rest of your ads dip with it. The closers suddenly have no warm traffic to convert. The whole ad set ROAS drops

This is why your top spender can afford to have a slightly lower ROAS than the rest of your ads.

→ Check its cost per add to cart. If it's low, it's doing real top of funnel work.
→ It has the most scale. Meta is pushing spend behind it for a reason.
→ The lower spending ads in the ad set are often closing the people your top spender brought in.

Ads work together as a whole. Do your best not to judge them in isolation.

[Manoj Bash @manojbash]

@TheTriceRozay does this actually work?

[Manoj Bash @manojbash]

Closed a $36k deal in Dubai while missiles were exploding outside.

Real men execute in the chaos.

Most boys wait for perfect conditions.

Watch the Full Video Here:
https://t.co/81TBfs3lbb