Happy to announce that on 1/1/20 @Mar1n and I will finally start @weareodaline. Our focus will be on everything that is happening at the intersection of #data and #content – the two crucial game-winning skills of successful digital minded companies. #media#marketing#business
We had a blast at @podimconference in Maribor this year and are extremely proud of winning the #PODIMchallenge 🥇! We competed with 100+ other fantastic young companies from the region, made new friends and built bases for very promising partnerships. Maribor, we'll be back! ✌
We are proud to announce our partnership with @VenturesSc, as we are joining forces to expand our footprint and offer our solutions to even more partners and clients. https://t.co/N22dFhH0dy
Unser #Heritage TV-Spot der Woche: @VW (2006, USA): "Unpimp your Auto". Frech und frei von Angst, einen Teil der eigenen Zielgruppe zu beleidigen - immerhin ging es ja um den GTI...
if we rank TV channels by affinity within Heavy users of @YouTube , will that completely turn the table on its head? Not quite... Yes, there are some younger, special-interest TV channels, but also some mainstream ones at the top!
Frische #adscanner-TV-Marktanteile in Österreich: ORFeins fällt fast unter 10%, der "Longtail" steigt auf über 45%! Unsere Zahlen basieren auf IPTV, der einzigen stetig wachsenden Empfangstechnologie in der Gattung TV und dazu noch mit den signifikant meisten jungen Zielgruppen!
#AdScanner Top 10 TV-Rankings für den Monat März 2019: #kinder Schokolade weiterhin auf #1. @Garnier_DE wieder mit dabei und @oefb1904 mit höchster Reichweite. https://t.co/znMxIbjCpl
@ufomedia Das ist eher ein Indiz für das Gegenteil. Diese Frage wird von so vielen Zuschauern gesehen, dass es ein sehr populäres Meme geworden ist… https://t.co/mwliA5oYwL
#Heritage TV-Spot des Tages: schöne, toll inszenierte #Rama Werbung aus 1956, einer Zeit vor Diskussonen über Sinnesüberflutung und Aufmerksamkeitsschwellen
@skollinger At the end of the day, the concept of TV channels is not wrong. It's just caught up in an expiring business model. In the future, when we turn on our smart TVs and select between "Curated semi-linear content stream A" and "B", it won't be far off.
@skollinger There are too many mediocre recommendation engines out there. I could imagine watching something curated by certain influencers of my choice, professional journalists, favorite artists - or even hip brands! I.e. "Today's selection by @joerogan "
@skollinger I believe we are all overwhelmed by choice. I can't even choose a Netflix movie, let alone manage my own personal channel. That's why I believe that curated packages of content with only few choices are the way to go.