Do you remember when you joined X?
Short summary:
⏳15 years of browsing Twitter/X
⏳6 years of creating content for others (employer, clients)
⏳The next 15 years of creating content for my brand and the @X community 🚀
#MyXAnniversary
9. If you haven’t read The Age of Surveillance Capitalism, now’s the time.
It’s a must-read for anyone concerned about the future of privacy in the digital age.
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This is one of the strongest crypto marketing strategy.
Looking to supercharge your marketing game?
Here's the secret sauce used by top players in the industry to create massive buzz.
THREAD🧵:
That strange feeling when you see someone who made their fortune through crypto, company token dumps, and rug pulls presenting themselves as a business angel…
Social engineering is a cybercriminal’s weapon.
Instead of hacking systems, they hack you—manipulating human psychology to steal personal information.
Don’t be easy to manipulate; learn about these 9 social engineering techniques.
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Shocking: 90% of Major Brands Fail to Meet Ethical Standards!🤯
Ethics can be a big advantage for brands, but many companies ignore it or only use it when it benefits them.
A recent study by the World Benchmarking Alliance looked at 2,000 major companies worldwide, and the results are troubling.
About 90% of these companies don't do well in areas like respecting human rights, following ethical standards, and providing good working conditions.
Even worse, over 30% of them scored between 0 and 2 out of 20 possible points in these critical areas.
Ethics matter, but it seems many brands aren't making it a priority.
Ethical solutions for companies are a business worth millions.🐙
23 lessons from David Ogilvy:
1. Search all the parks in all your cities; you'll find no statues of committees.
2. The best ideas come as jokes. Make your thinking as funny as possible.
3. You are advertising to a moving parade, not a standing army.
4. Do not address your readers as though they were gathered together in a stadium. When people read your copy, they are alone.
5. Remember you are a human being writing to another human being. Neither of you is an institution
6. Tell your prospective client your weakness before they notice them. This will make you more credible when you boast about your strong points.
7. Avoiding excess in all things is a recipe for dullness and mediocrity.
8. A good advertisement is one which sells the product without drawing attention to itself.
9. There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50% more readers
10. Big ideas come from the unconscious. This is true in art, in science, and in advertising. But your unconscious has to be well-informed, or your idea will be irrelevant
11. People who think well, write well
12. The most important word in the vocabulary of advertising is 'test'.
13. On average, five times as many people read the headline as read the body copy.
14. When you have written your headline, you have spent eighty cents out of your dollar.
15. Tell the truth, but make the truth fascinating
16. Advertising is only evil when it advertises evil things.
17. Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.
18. Raise your sights. Blaze new trails. Compete with the immortals.
19. I am a lousy copywriter, but I am a good editor. So I go to work editing my own draft.
20. If you're trying to persuade people to buy something, use the language in which they think.
21. Insist that due dates are kept even if it means working all night. Hard work never killed a man. People die of boredom
22. If you are lucky enough to write a good advertisement, repeat it until it stops selling.
23. At the start of your career in advertising, what you learn is more important than what you earn.
6. • House of Cards not only became a cultural sensation but also a financial juggernaut.
• With its adaptations by the BBC and later Netflix, Dobbs secured substantial earnings, making millions from book sales and TV rights.
• His role as an executive producer further amplified his financial success.
8. • Michael Dobbs' story is a reminder that setbacks can be the catalyst for great achievements.
If you found this thread interesting, make sure to RT first post & follow @TheMoonReach🌖
https://t.co/kc7DjePcMF
7. • Dobbs' journey from Westminster to Hollywood is a masterclass in resilience and strategic thinking.
• He turned a political setback into a worldwide success, illustrating the power of creativity and adaptability in building a lasting legacy.
How Michael Dobbs turned 'House of Cards' into a multi-million dollar empire?
An incredible story of going from frustration to a global sensation.
Thread🧵:
Tired of mass marketing?
Web3 is here to change the game.
Imagine tailoring messages directly to your customers and letting them control their data.
Decentralized technology will change audience targeting like never before.
Micromarketing is evolving fast. Web3 and wallets make it easy to connect with customers in a personal and secure way.
The days of data misuse are over.
Want proof?
82% of customers engage more when their experience is personalized.
Blockchain makes marketing transparent and trustworthy.
Imagine offering crypto rewards and NFT perks or ads directly through wallets.
No middlemen, just trust.
There is a real war going on for leads right now.
What if leads could self-report without intermediaries, without billions spent on Google and Meta?
Leads would be safe, anonymous accounts—wallets with demographic data but without any sensitive information like names.
Don’t fall behind. Stay up to date with web3 solutions.
3.
Here's the proof:
• Businesses that prioritize resourceful marketing see a 43% increase in brand awareness and 57% growth in conversions – all with minimal investment.
• You can start implementing these strategies using social media, email campaigns, guerrilla marketing, and personal branding.
4.
• You can boosting your conversions, creating raving fans, and building a recognizable brand – all without breaking the bank.
Stop waiting for big budgets – start hustling your way to success.
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Did you know that 62% of small businesses struggle with marketing due to budget constraints?
There’s a way to market your brand with minimal resources and still achieve growth.
It’s called Hustle Marketing 🧵:
5. Government Policy Change After Online Movement
- A social justice hashtag on X grew into a national protest.
- The government had to reconsider its policies due to the overwhelming attention the movement received.