My head of property management just text me to tell me that we are ending Q2 with a collection balance of only 1.04% across our internally managed portion of our portfolio.
That is insanely low and between 1/3 and 1/5 of the industry Norm.
People who live in our properties pay their rent.
That does not happen on its own in any property type at scale. It takes great people and great processes. 
Way to go Celebrate team! 🙌👏🏆💪
Perfection is one of the biggest productivity traps.
A lot of things stay undone because people are stuck between:
• doing it themselves
• finding the perfect person
• waiting for the perfect plan
So nothing happens.
If the current state is horrible, waiting for perfect makes no sense when good would solve the problem.
Not everything needs to be great.
Some things need to be excellent. Some need to be good. A lot just need to be done well enough to move things forward.
That applies to business and life.
If the only way you get something done yourself is by giving up your nights or weekend, that time has real value too. Arguably more value.
The key is knowing:
1. What level does this task actually need?
2. What is my time worth?
If it only needs to be a 7, doing it yourself at a 10 is often a waste.
Settling for horrible while waiting for perfect is insanity.
Done > horrible.
Good > stuck.
Great only matters when great is actually required.
PS the picture is of a project that I completely blew this on for months not too long ago. 🤦♂️🤣
I sent a video to our investor database this weekend on 3 return metrics every passive LP investor should understand.
Most passive investors ask about 1 or 2 metrics in a deal.
The problem:
the ones I get asked about most often are not even the metrics that tell an LP what kind of return they’re actually likely to realize.
The 2 I get asked about most:
1. Cap rate
A deal-level unlevered return
2. Preferred return
The preferential treatment an LP earns on invested equity
Both matter.
But neither tells you what you really need to know to decide whether to make the investment.
That’s why I sent the video — so investors can compare deals more intelligently and see how ours stack up.
If you want me to send you the video, DM me and I’ll send it over.
Me: if Donald Duck drove a car what would he drive?
Daughter: an Aston Martin
Me: if Minnie drove a car what would she drive
Daughter: a pink Range Rover
Me: what kind of car would you be driving?
Daughter: a pink Porsche
Me: you can buy one when you grow up if you work hard.
Our conversation over dinner tonight. She’s 2.5 💪🏎️
Clearly her daddy is into cars. 🤣
Looking forward to the weekend isn’t weak.
If you can’t pay your bills yet, you may need to grind hard. Maybe Sunday is your only day off.
But that should not be the goal forever.
The goal is to build a business that gets stronger without requiring more and more of you.
Use people.
Use technology.
Use systems.
Spend more time in your unique ability.
Delegate, automate, or eliminate the rest.
Focused days.
Admin days.
Free days.
Downtime isn’t weakness.
It’s time with family, time by myself, time with God, and time with friends so I can come back sharper.
I used to think real estate investing was simple:
Find a deal online.
Buy it.
Hand it to a property manager.
Let it run.
That mindset cost me 1.5+ years.
It all changed when I started treating real estate like a real business with marketing/sales, finance/accounting, and operations.
Most people think they’re buying a passive investment.
Most of the time, they’re actually starting a business.
The only way to become truly passive is by investing with active operators.
Most days don’t look like superhuman entrepreneurship with multiple property visits and crazy high intensity negotiations like you see all over social. 🤣
They actually look a lot more like this picture.
Let’s be real, some days you feel motivated. Some days you don’t.
That’s why having a real plan matters.
If the plan is right, the job is to keep working it.
Keep making the calls.
Keep underwriting.
Keep following up.
Keep doing the boring stuff.
That’s how progress gets made.
Not by being perfect every day.
Not by being fired up every day.
By staying consistent long enough for the plan to work.
Volume x Consistency = Results
It’s not sexy, but that’s where momentum comes from.
My daughter’s first business meeting. 👩💼
She’s 2.5. She doesn’t understand estate planning yet.
That’s not the point.
The point is exposure.
Most people never hear conversations about wealth, ownership, trusts, taxes, and responsibility until it’s too late.
I don’t just want to leave my family assets.
I want to raise my family to be capable of handling them.🧠
Real legacy isn’t just passing down wealth.
It’s passing down the mindset to protect and grow it. 📈
⚠️This is a reality check for all my entrepreneur and investor friends.
This happens more than we realize. Thankfully Jeremy overcame it.
How Work Addiction Can Bankrupt You | Jeremy Perkins https://t.co/SohMmJfIXX
Cheap debt covered up a lot of bad operators.
Easy money can make weak buying and weak operations look acceptable for a while.
This market is exposing who actually knows how to operate.
Hard markets don’t create the truth.
They reveal it.
One of the most important skills in this business is knowing which deals to kill. 🗑️
A bad deal doesn’t get better because you spent 3 weeks on it.
Some of the best decisions you’ll make are deals you walk away from.
A lot of investors don’t have an opportunity problem.
They have a filter problem.
In a market with sticky inflation and rates still not easy, being “open to everything” usually just means you don’t have conviction on anything.
The edge right now is clarity.