Mark Avera

[Mark Avera @markavera]

@AshleyManz Try the sour mini starbursts. Best fruit gummy candy ever made, and an excellent dinner side.

[Mark Avera @markavera]

@AshleyManz Congrats!!

[Mark Avera @markavera]

@armafeminamque Pretty freaking incredible trip so far by the looks of it

[Mark Avera @markavera]

@armafeminamque This is high quality content right here

[Mark Avera @markavera]

@mgrayuga Condolences

[Mark Avera @markavera]

@jamesomalley @LieutenantDans7 Nice shout out

[Mark Avera @markavera]

Atlanta.

Braves.

[Mark Avera @markavera]

@MikeConti929 The bullpen, collectively

[Mark Avera @markavera]

@mgrayuga That was an out

[Mark Avera @markavera]

@DanStapleton I see the secret to building your $10MM net worth was beginning your career at age 14.

If only I had gotten an earlier start…

[Mark Avera @markavera]

@mgrayuga They played safe at the end. Should’ve kept pressing for a touchdown with 5+ minutes left on clock.

[Mark Avera @markavera]

@mgrayuga Yes

[Mark Avera @markavera]

@AerolynShaw Congrats! 👏👏 Seriously important adult goals. These are the high scores that matter.

[Mark Avera @markavera]

@AerolynShaw Build a deck explaining to them why it’s a great idea

[Mark Avera @markavera]

@AerolynShaw This... this is so adorable

[Mark Avera @markavera]

@liahndrsn What a year to have as your first year with new colleagues! Congrats!

[Mark Avera @markavera]

Had an awesome time today guest lecturing for @MagicalPR's class at @GaylordCollege.

This really sums up the central principle of good content.

If your content doesn't somehow meet your audience's wants or needs, it won't meet your org's objectives either.

[Melinda Thompson @minnathompson10]

Big thank you to @markavera for speaking to us about content strategy! It’s important to put the audience first in your social media planing. First look at what your audience wants or needs. If the content isn’t relevant it won’t have any value to your organization. #GaylordPR

[Mark Avera @markavera]

@armafeminamque Noooo say it’s not so

[Mark Avera @markavera]

@mgrayuga Crazy thing is ours didn’t go out until mid afternoon, well after the storm had passed and sun was out.