Mark Gross

Scaling cleaning biz | Sales

[Mark Gross @markgross144]

@parkerjaysmith Year 2 📈

[Mark Gross @markgross144]

@Gabepluguez Congrats brother!!

[Jon melillo @itsjonmelillo]

“Your competition is out working you right now while you are out drinking this weekend”

Your competition:

[Mark Gross @markgross144]

@parkerjaysmith Month 5 gonna be crazy 🚀

[Mark Gross @markgross144]

@parkerjaysmith Default Actions.

@Gabepluguez @joeyyochheim

[Mark Gross @markgross144]

@DannyMagazu Interested

[Mark Gross @markgross144]

We’re live!

[parkerjaysmith @parkerjaysmith]

https://t.co/jEsa4WT08m

[Mark Gross @markgross144]

@parkerjaysmith It’s crazy how effective cold calling is in this industry

☎️ ➡️💰

[Mark Gross @markgross144]

@parkerjaysmith It’s all about building the relationship.

Relationship = Recurring Revenue 💰

[Mark Gross @markgross144]

@jonmelillo_ You need to invest in SEO & optimizing your GMB now bc it’ll take time to start ranking. Trust me, it’s worth the wait.

$0 CAC = $5,300 in annual rev 🤯

[Mark Gross @markgross144]

Cleaning sounds boring & easy

But cleaning everyday is TOUGH

Give your cleaners more respect & incentivize quality work

[Mark Gross @markgross144]

You’re giving up on your leads way too fast.

Every lead should be put into a follow up sequence.

One time clean ➡️ reach out biweekly/monthly to get client back on the schedule

Lead didn’t close ➡️ send email/text promo (Ex: Halloween Sale - $25 off your next clean)

[Mark Gross @markgross144]

Stop treating your customers like a transaction.

Relationship = Recurring revenue

Get to know your client and they will continue to use your service.

[Mark Gross @markgross144]

@etienneduchain1 Thanks brother! Fell victim to keeping average cleaners around for too long

Better to hire fast & fire faster

[Mark Gross @markgross144]

Letting go of a cleaner is never fun but you need to rip the bandaid off.

Quality is the #1 determinate of a successful service based business

Always be hiring

[Mark Gross @markgross144]

@TrevorGirlDad SEO

[Mark Gross @markgross144]

Quality checks are essential for service businesses.

They allow you to:

- Receive instant customer feedback
- Get a 5 star review
- Show you care about the client
- Get them on a recurring schedule

[Mark Gross @markgross144]

Simple businesses = steady cash flow

[Mark Gross @markgross144]

@heyrpmedia Mainly residential to start. Will expand to commercial as we grow this market

[Mark Gross @markgross144]

Just started up a second cleaning company

Update:

- First cleaner onboarded ✅
- Ads are live ✅

To-do:

- Post intro on Nextdoor/FB groups
- Cold call property managers
- DM realtors from IG page
- Onboard 2nd cleaner

[Mark Gross @markgross144]

@Tannerturn2 Totally agree!