Mark Scanlon

Freelance content marketing writer looking to connect with writers, the self employed and/or running a small business. Interested in portfolio careers.

[Mark Scanlon @markjscanlon]

@recap_david Newsletter

[Mark Scanlon @markjscanlon]

@ThinkInPeach Hinge

[Mark Scanlon @markjscanlon]

@LauraKirk12 Me neither - keep tearing up almost every time I think of our win and look at the social media posts. I’m in Krakow and the other day realised I was in an area called ‘Royal Arsenal’ near the castle and suddenly had to blink as I think I had something in my eye….

[Mark Scanlon @markjscanlon]

@DR41fanpage Very pleased for everyone and delighted for Declan - a lot of sneering when he had two trophyless seasons but the “it’s not done” was true warrior mentality and great to see it come true. Enjoy the celebrations and savour them: thoroughly deserved.

[Mark Scanlon @markjscanlon]

@clivepafc I’m there in spirit - celebrating in the lovely city of Krakow.

[Mark Scanlon @markjscanlon]

@YankeeGunner Those disappointments of finishing a close second well worth it now (I think). Fantastic work Arsenal - proud of you!

[Mark Scanlon @markjscanlon]

@bojanglesijoe @SamWallaceTel Thanks!

[Mark Scanlon @markjscanlon]

@ThinkInPeach Where

[Mark Scanlon @markjscanlon]

@WestStandTone Probably never forgiven Alexi Sanchez for blasting that shot past him in the 2015 FA Cup Final.

[Mark Scanlon @markjscanlon]

@henrywinter Learn from Pep’s mastery of press conferences? He’s rude and surly when things haven’t gone his way. Next you’ll be advising Arteta to spit in public like he does 😊

[Mark Scanlon @markjscanlon]

@thetenzer @YankeeGunner He’ll make his own mind up I reckon.

[Mark Scanlon @markjscanlon]

@Millar_Colin @Filipo_24 Arsenal didn’t ’routinely’ drop off in 2023/4 - only dropped three points from early January to the end of the season. Didn’t drop off last season either - never really got going at all despite finishing second.

[Mark Scanlon @markjscanlon]

@ThinkInPeach HINGE

[Mark Scanlon @markjscanlon]

@INFLUENCESUBCON Mind

[Mark Scanlon @markjscanlon]

@MakinHisWay Zero

[Mark Scanlon @markjscanlon]

@ecomchigga Weekend

[ecomchigga @ecomchigga]

i built a digital product last saturday morning and it made $1,100 by sunday night

not because it was good. because it was specific.

here's exactly what i did hour by hour:

9am: opened facebook groups in three niches i was considering. scrolled for 20 minutes each. one group had the same question posted 6 times in 2 weeks. "how do i write a cover letter that doesn't sound like everyone else's."

9:40am: searched the same question on quora. found 23 detailed answers from actual hiring managers explaining what they look for. screenshotted all of them.

10:15am: opened a google doc. organized the best advice into a step by step format. added 5 fill-in-the-blank templates based on what the hiring managers described. 13 pages total.

12:30pm: uploaded to gumroad. wrote a title that described the pain not the product. "the cover letter template for people who've applied to 50 jobs and heard nothing back." priced it at $33.

1pm: set up a faceless X account. wrote 8 tweets about cover letter mistakes. scheduled them across the next 3 days. every tweet described a problem. none of them mentioned the product.

1:45pm: done. went to the gym.

by sunday at 11pm: 34 sales. $1,122.

the product took 3 hours to make using information strangers posted online for free.

here's what most people would've done with that same saturday:

spent 4 hours picking a niche. spent 3 hours designing a logo. spent 2 hours choosing between gumroad and shopify. spent the entire sunday "refining the sales page."

launched the following thursday to zero sales because they built for themselves instead of building for the person who's frustrated at midnight.

the whole game is:

find where people are complaining → build the fix in one sitting → price it $29-$44 → post about the problem not the product → let ghost buyers find you at night

i documented my full weekend product system. the research method, how i write product titles that sell, the pricing data, the tweet templates, everything.

RT this and comment "WEEKEND" to get it (must be following or i can't send it)

[Mark Scanlon @markjscanlon]

@AIPimpPro @ecomchigga SYSTEM

[AIPimpPro @AIPimpPro]

gave my system to a 24 year old bartender in march

he had $0 online income, no tech skills, and literally just sat there posting on Reddit for two hours straight every day trying to figure out "what works"

told him to stop overthinking and follow the steps exactly

here's what happened month by month:

**month 1:**
- set up 3 AI model pages using the system
- spent $140 total (hosting, tools, basic setup)
- didn't know what he was doing half the time
- revenue: $620
- thought it was a fluke

**month 2:**
- dialed in the content engine
- stopped guessing, started following the posting schedule
- added a 4th page after page 2 started printing
- revenue: $2,400
- quit picking up extra bar shifts

**month 3:**
- all 4 pages running on the system
- automated 70% of messaging
- started recycling top content across pages
- revenue: $5,100
- told his manager he's cutting to weekends only

**month 4:**
- launched page 5 and 6 using profits from first 3
- hired a VA for $400/mo to handle routine replies
- revenue: $8,800
- put in his 2 weeks at the bar

**month 5:**
- 6 pages running
- 3 of them doing $2k+ each
- total revenue: $13,400
- works 3-4 hours a day from his apartment
- his rent is $1,100

He didn’t spam a bunch of influencers with DMs.
He didn’t just throw a ton of cash at ads. didn't have a following. didn't have a "brand"

he had a system and he followed it

the difference between him and everyone else asking "does this still work" in discord servers:

he stopped researching and started executing on day 1

most people spend 4 months "getting ready" and never launch a single page

he launched 3 in his first week while still pulling bar shifts

ugly pages. imperfect content. didn't matter

because the system handles the structure. you just operate it

the pages don't need to be perfect. they need to be LIVE and following the content rhythm that actually converts

he's not special. not technical. not lucky

he just followed steps in order and didn't stop after week 2 when it felt slow

that's the whole edge

$0 to $13,400/mo in 5 months

still bartending on saturdays "because I like talking to people"

his words not mine

RT and reply "SYSTEM" and I'll send the complete system (must be following)

[Mark Scanlon @markjscanlon]

@LauraKirk12 The good thing about such gut wrenching tension (listened on radio - makes it even more unbearable) is the sweeping relief when it was over!