This is LITERALLY one of the best things to ever happen to me. My photo is in an ad for @AmericanAirlines on-flight magazine, in over 6,000 flights all over the world. Jesus. Thank you @goecco for choosing my photo for your ad campaign. And thank you to EVERYONE. I love you all.
@therahulissar Seeing similar trend across all my accounts too.
#2 how are you keeping efficiency stable while switching out of CCs? Been actually thinking of revisiting them w/ the volatility the past few weeks.
@23_ae1@lew1sthompson@thedanielokon Also just started building this structure on top of campaigns with historical performance spend, only been a couple days but it's been performing bad.
You think it makes more sense to build a fresh CBO? Or wait it out since its only been 2 days?
@23_ae1@lew1sthompson@thedanielokon ahh super interesting. I'm sort of noticing this now with some accounts, my older evergreen campaigns that run purely on post ID's have been trending down.
So you think the ads with super engagement via post IDs (10k+ engagement) don't matter as much?
@23_ae1@lew1sthompson@thedanielokon hey @23_ae1 incredible thank you for sharing. Couple questions:
Are you running this as CBO or ABO?
Thinking about building this campaign structure to test, are you also including post IDs there or just rebuilding the ads?