A reply has a shelf life. About 4 hours, not 48.
Tracked reply response time across 3 client inboxes in Q2:
Replied in under 1 hour: 38% booked
Same day: 19%
Next day: 6%
Your prospect's interest melts while you sleep.
Speed isn't pushy. Slow is expensive.
@NFL@bakermayfield@PatrickMahomes@tkelce@NFLPlus Pre-game warmups are like cold outreach reps. The real wins happen before the game starts.
How many reps do you think Mahomes runs before this?
Your cold emails aren't in spam.
They're in Promotions. Nobody checks that tab.
Three things that put you there:
- Tracking pixel
- HTML template
- Signature full of links
Strip them. Send like a human writes.
Client cut all three in March. Inbox placement up 22%.