π Stay agile in the modern business landscape! Discover the secrets of successful brand repositioning from Alessandra Montrasio, Chief Marketing Officer at @EXKiOfficial . Learn how CRM and digitalization play a crucial role.
Link in the thread.
"Everything that's done in a company, whether it is marketing or product or anything else, should generate sales otherwise they have no purpose. To do that you have to create value for the customer."
- Orjan Johnsen / CMO @ Cutters
"You should be clear about what you want to accomplish and achieve and develop a plan that will help you acquire the necessary knowledge and skills to reach your goals."
@ignitiongroupsa
https://t.co/1XWCSfJnyi
"Every CRM team should have a 'Northstar metric' that they're optimising for."
Wendy Czayka, the Head of CRM at @blinkist , is involved with an innovative app that offers subscribers access to key insights from the most popular non-fiction books.
https://t.co/LxQEVEFw0b
"CRM is becoming increasingly focused on hard skills. While you once could focus solely on creativity as a way to succeed in CRM, now you have to know how things work."
Read the full article here: https://t.co/CyYNfkzDXm
In this article, Marianna shares how being an independent business not connected to car manufacturers and charging station producers creates challenges and opportunities for CRM at @Electromaps.
Read the full article here: https://t.co/ervnuk7b6T
Joining forces with the exceptional team at @Deezer has truly been a magnificent experience. Read our customer story for valuable insights on the obstacles we encountered, the methods we employed, and the outcomes we ultimately achieved.
Read full story:
https://t.co/rNranEk5QF
"Building a technical CRM discipline in your team starts with hiring, and I suggest looking for people that are not afraid of challenges, thrive in ambiguity and work well under pressure" https://t.co/kglpIt6yru
@tier_mobility / @TIERMobility
This week, Massive Rocket | Data & CRM Consultancy reached Orbit π
We are excited and proud to announce that Massive Rocket is now a Certified Level 4 βOrbitβ Braze Partner reflecting the evolution of our Global Alliance.
Full announcement here: https://t.co/QK8hMf4v3i
It has been a delightful experience collaborating with the exceptional Ignition Group. Explore our customer journey to discover valuable insights on the obstacles we faced, the methods we used, and the outcomes we achieved.
Read full case-study: https://t.co/0IzUuxnaXj
Having years of experience in the tech industry, Natalie Seatter, CPO at @OAG, one of the leading global travel data providers, shared the valuable lessons she has learned in driving digital, data and broader business transformation, through developing.
https://t.co/zNSFLahJr9
π¬ Today, customers expect every company they do business with to act and interact like their favourite technology brands. Full Link:
https://t.co/x5buUESb6W
@segment@mParticle@mixpanel@Amplitude_HQ@Braze
Joel Fransson, Global CRM Manager at @anyfin_com, is acutely aware of the challenges of managing a CRM setup with limitations.
In this article, Joel shares his tips for overcoming these limitations to build engaging customer relationships.
https://t.co/fbdUftx0RH
In this article, we discussed with Giovanni Luca Randisi (@home24_de) the trends in CRM, customer centricity, and the need for Data, Product, and Marketing to work synchronously to achieve business goals.
Read the full story: https://t.co/vDF2BiCrER
We've been lucky to work with the fantastic Tuio. Find out the challenges, approaches, and results with our Customer Story below.
Discover more:
https://t.co/xfMu83jqdG
Lourdes Fuster, CRM Manager at @cochesnet , works within a unique structure that emphasises sharing resources and a clear vision to achieve organisational goals.
https://t.co/vihr8eX3yD
Laura Perceval, CRM Manager, is actively supporting the efforts of her company - @backmarket - in their efforts to create more sustainable purchasing habits.
Read the full story:
https://t.co/t8DuhkxEZJ