Matt Simpson

I'm an MBA with Fortune 500 experience and a passion for startups. I provide fractional CMO support and digital marketing services to scaling companies. #yesphx

[Matt Simpson @MattMeanders]

Is tweeting like he's never tweeted before. Here goes nothing. TWEET!

[Matt Simpson @MattMeanders]

When we go to sleep tonight, it'll be summer. 😞

When we wake up tomorrow, it'll be college football season. 🏈

[Matt Simpson @MattMeanders]

I've rarely sold standalone positioning work to #SaaS founders... until now.

Here's what changed → https://t.co/HpSCRtGaah

[Matt Simpson @MattMeanders]

If you run a founder-led sales motion, record every sales call. They’re gold mines of valuable info. 🪨⛏️💎

Here's what to do with them → https://t.co/ho20BgeIR5

#bootstrapped #founderlife #SaaS

[Matt Simpson @MattMeanders]

My friend is on sabbatical after 10+ years bootstrapping a #SaaS company.

It reminded me of my own sabbatical.

When my startup was acquired in 2013, I spent 133 days meandering through the West in my Subaru.

Congrats to my friend for prioritizing himself.

#founderlife

[Matt Simpson @MattMeanders]

I put my AI-enabled positioning experiment to the test with an adventurous pre-revenue #SaaS founder in #yesphx. 🧪⚗️🧠

Here's how it went -> https://t.co/1PfZM2SvaJ

[Matt Simpson @MattMeanders]

It was too hot in Arizona so I headed to the coast. 🌴

I'm bouncing between Los Angeles, Orange County, and San Diego the next couple months.

I'd love to meet bootstrapped B2B software founders or plug into startup events in the area.

Ideas?

#startupla #LATech @WeAreLATech

[Matt Simpson @MattMeanders]

I put my AI-enabled positioning experiment to the test with an adventurous pre-revenue #SaaS founder in #yesphx. 🧪⚗️🧠

Here's how it went -> https://t.co/1PfZM2T30h

[Matt Simpson @MattMeanders]

Crazy...

On Sunday night, HBO aired the first two episodes of Band of Brothers (Currahee and Day of Days).

On Tuesday morning, 9/11.

[Matt Simpson @MattMeanders]

Last summer, I helped TraCorp pivot its positioning from a services-led story to focus on its enterprise LMS platform.

If I could do it again this summer, here's what I'd do differently ->

https://t.co/miol4pHwit

#yesphx

[Matt Simpson @MattMeanders]

I want to develop your messaging, train your AI to serve as a copywriter, and then get out of the way.

You’ll have an AI copywriter trained on your business.

I’ll be an email away until you’re ready for a fractional CMO.

Learn more -> https://t.co/3JCmijQvvq

#yesphx

[Matt Simpson @MattMeanders]

My clients know their vertical way better than I ever will.

I’ve never worked as a firefighter, home builder, or patent attorney.

Here's how I use AI to bridge the gap -> https://t.co/iEVuqXZ83H

#yesphx

[Matt Simpson @MattMeanders]

Last summer, I helped TraCorp pivot its positioning from a services-led story to focus on its enterprise LMS platform.

If I could do it again this summer, here's what I'd do differently ->

https://t.co/miol4pI481

#yesphx

[Matt Simpson @MattMeanders]

My clients know their vertical way better than I ever will.

I’ve never worked as a firefighter, home builder, or patent attorney.

Here's how I use AI to bridge the gap -> https://t.co/iEVuqXZFTf

#yesphx

[Matt Simpson @MattMeanders]

I want to develop your messaging, train your AI to serve as a copywriter, and then get out of the way.

You’ll have an AI copywriter trained on your business.

I’ll be an email away until you’re ready for a fractional CMO.

Learn more -> https://t.co/3JCmijPXFS

#yesphx

[Matt Simpson @MattMeanders]

I want to develop your messaging, train your AI to serve as a copywriter, and then get out of the way.

You’ll have an AI copywriter trained on your business.

I’ll be an email away until you’re ready for a fractional CMO.

Learn more -> https://t.co/uTs8o66U56

#yesphx

[Matt Simpson @MattMeanders]

I ended a 16-year run with my biggest client last quarter.

That got me thinking about my old software startup Bulbstorm. 💡🌩️

Here's why -> https://t.co/mDVaPMTyR5

#yesphx

[Matt Simpson @MattMeanders]

One year ago, I passed the baton at Patent Bots.

When I was hired as fractional CMO in 2021, it was just me and the founder.

In 3+ years, we quadrupled revenue and hired in development, success, ops and (six months ago) marketing – without investor money.

#saas #software

[Matt Simpson @MattMeanders]

I put on a random Mission Impossible while drinking a couple nights ago.

Sadly, it was not one with Rebecca Ferguson.

Happily, I just turned it back on and we're about to climb the Berj Khalifa!

[Matt Simpson @MattMeanders]

Rockin’ the #yesphx ballcap at PHX FWD’s Founder Stories last night.

Here's the rest of my @AZTechWeek agenda. 🌵

🏎️ High-octane teams w/ TraCorp (Wed.)
🎤 Tempe Tech Talks (Thu.)
🧠 Tech Talent Summit (Fri.)

What else should I add? #aztechweek

[Matt Simpson @MattMeanders]

The inaugural @AZTechWeek kicks off Monday! Here’s my draft agenda.🌵

🚀 Founder stories w/ PHX FWD (Mon.)
🏎️ High-octane teams w/ TraCorp (Wed.)
🎤 Tempe Tech Talks (Thu.)
🧠 Tech Talent Summit (Fri.)

What’s on your agenda that I can’t miss? #yesphx #aztechweek