If you're looking within your industry for the best marketing ideas, you'll probably get the "best practices" instead.
Don't get me wrong. Best practices are great because it saves you from the mistakes of trial and error.
But at the same time, you woulโฆhttps://t.co/fPvnvjBy9N
๐๐ช๐ฅ ๐บ๐ฐ๐ถ ๐ฌ๐ฏ๐ฐ๐ธ ๐ต๐ฉ๐ข๐ต ๐ธ๐ฆ ๐ข๐ณ๐ฆ ๐ฏ๐ข๐ต๐ถ๐ณ๐ข๐ญ๐ญ๐บ ๐จ๐ฐ๐ฐ๐ฅ ๐ข๐ต ๐ง๐ฆ๐ฆ๐ญ๐ช๐ฏ๐จ ๐ถ๐ฑ ๐ฃ๐ญ๐ข๐ฏ๐ฌ๐ด?
That's because we were conditioned to do that all the way through school!
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Last week, Coach @lifecoachmel and I ran a 90-minute session with a group of ICF coaches from ICF Chennai Charter Chapter.
Big thanks to @LifeWorkMatters Vijayalakshmi S - MCC MP and Natarajan B for inviting us.
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Recently I met a salon operator, Sally, who was looking for some marketing help.
You see, Sally had invested RM50,000 into IG ads for the last six months, and while she got regular inquiries, the conversion rates were really bad. Without revealing too muโฆhttps://t.co/qONMiqoNEN
You pulled through last year and emerged a victor. That's great! And like all amazing winners, you set the bar a higher this year.
Maybe it's higher sales targets.
Or bigger teams.
Or more clients.
The question is, ๐ธ๐ช๐ญ๐ญ ๐ต๐ฉ๐ฆ ๐ด๐ต๐ณ๐ข๐ต๐ฆ๐จ๐บ ๐ต?โฆhttps://t.co/hd4Xer58b4
In last week's post, we talked about exploring a different combination of ๐ ๐ฒ๐ฑ๐ถ๐๐บ and ๐ ๐ฒ๐๐ต๐ผ๐ฑ for your marketing.
Just a refresh:
[Medium] Instagram + [Method] Short Videos = IG Stories or Reels
[Medium] Email + [Method] Text with Images = E-Neโฆhttps://t.co/RANGZjTCaj
It's common to see families coming together during the festive seasons. More so for those who haven't met physically over the last few years.
And sometimes the numbers can really swell to be more than ten! What a big group!
Here's the funny thing thoughโฆhttps://t.co/tf6WUBPBcA
Like it or not, you'll have competitors in business. That means there's demand for your offerings!
๐๐ถ๐ต ๐ฉ๐ฐ๐ธ ๐ฅ๐ฐ ๐บ๐ฐ๐ถ ๐ฅ๐ฆ๐ข๐ญ ๐ธ๐ช๐ต๐ฉ ๐ต๐ฉ๐ฆ ๐ค๐ฐ๐ฎ๐ฑ๐ฆ๐ต๐ช๐ต๐ช๐ฐ๐ฏ?
You can put in more money and resources to ๐ผ๐๐-๐บ๐ฎ๐ฟ๐ธ๐ฒ๐ them.
That meanโฆhttps://t.co/XGWxLoVJZs
This was drilled into me because Dr. Billy Kueek would talk about it in his classes. It's a powerful quote, and a constant reminder that if we want things to change, we have to change ๐ฉ๐ฐ๐ธ to do things.
Let's look at it from a business point-of-view:โฆhttps://t.co/b2N3ApuUu1
"Oh, I don't celebrate CNY."
And 9 out of 10 times when I said that, the response would be, "Why Mav?"
Actually, I'm not just singling out Chinese New Year.
I don't celebrate any festivities and holidays. Not even my birthday.
That's just how uncelebrโฆhttps://t.co/1Zx7xOHvKg
Get Ready For A Masterclass in Sales... From the most unlikeliest of business owners.
Here are SEVEN ways this Herbal Tea Dude in the Pai Night Market takes an ordinary product and makes it an extraordinary experience.
๐ญ ๐๐ฒ๐ ๐๐๐๐ฒ๐ป๐๐ถ๐ผ๐ป ๐ฏ๐โฆhttps://t.co/cSMndISOfK
After a month of living in Chiang Mai, it's time to return to Malaysia.
Knowing that I've made plans to come back again later this year, Noelle Chong asked me why I like it here so much.
ย 1. The food suits me - spicy, sour, rich in taste. Yums!๐
ย 2. Thโฆhttps://t.co/mITyxhuuPW
Last week I ran a poll on this question, and there was a problem. A huge one.
Out of the 74 votes, 96% of them said Yes. That's 71 of them.
๐๐ฉ๐ฆ ๐ฑ๐ณ๐ฐ๐ฃ๐ญ๐ฆ๐ฎ? The follow-up content piece I had prepared on the subject was against their answers.
Yup!โฆhttps://t.co/LQs3hiJqJC
Number ONE reason most businesses don't stand out!
Ask any business if they want to be differentiated against their competitors, and you'll almost always get a ๐ญ๐ฌ๐ฌ% ๐ฌ๐๐ฆ!
But when you ask them to do things differently, that's where the excuses staโฆhttps://t.co/m5jJKV9MrI
Ban Rak Thai was never on my radar. Located up in the mountains near the Thailand and Myanmar border, it's a place the locals come for their getaway.
With a temperature of 9ยฐ to 24ยฐ, I fell ill on the first day (and optimistically, we booked for 3 nightsโฆhttps://t.co/ndWm39dQbS