Max Hendry

USC Grad school RETL 569, Fall 2025 USC Men’s Rugby Club

[Max Hendry @max_hendry1]

@TanzilNasir Fashion is about expressing yourself through the clothing you wear and how that brand tells a story. This video received many views because of its individuality, but it still resonated with the audience, as most people style themselves by making a statement to others.

[Max Hendry @max_hendry1]

@Henrygolor1 @aproko_doctor This is a very captivating story about recovery and about having a mindset that doesn't allow you to give up. This post received so many views because it is a heartwarming story that has context and a strong story behind it, as opposed to just a picture.

[Max Hendry @max_hendry1]

@ashtynfoxusc This was a very unusual campaign used by American Eagle, but it definitely caught eyes. I believe this post received so many views as it is about a relevant brand and they use a highly relevant celebrity to promote it.

[Max Hendry @max_hendry1]

The Nike mind isn't just a shoe; it sharpens focus, heightens presence, and elevates pre-game and recovery stages. This shoe was designed for the urban 20-35 year old, and it combines sensory tech with a mindset-driven lifestyle. Comfort was not the only thing Nike had in mind.

[Nike @Nike]

A mind-altering shoe.

[Max Hendry @max_hendry1]

In 2025, due to digital marketing, humans attention spans are lower than ever; engagement is all about relevance. Brands that adapt and listen to their audience always do better. Which choice do you think will lead to stronger engagement levels?

[Max Hendry @max_hendry1]

Facebook Marketplace is more of a second-hand buyer's place; therefore, we see it being used by the older generations, and most of the products are second-hand, in comparison to TikTok's new products that haven't been used.

[Max Hendry @max_hendry1]

TikTok shop is a place where consumers can look and see how their product is being used and how good it is. It is also the same place where you can buy that product, showing how versatile it is as a company and how smart it is to have advertising and a place to buy the item.

[DigitalMarketer @DigitalMktr]

Hot off the press, a brand new blog post is here! TikTok vs. Facebook Advertising: Which One is Right for Your Business? [VIDEO] https://t.co/o5oXzKe97z

[Max Hendry @max_hendry1]

@DigitalMktr Very interesting post, as the rise of marketing on social media, and especially TikTok Shop and Facebook Marketplace, continues to grow, it shows the impact of digital marketing. These are now places you can buy items but also see them used in real time on the same platform.

[Max Hendry @max_hendry1]

Brands use content creators to reach target audiences authentically, boost engagement, and build trust through relatable storytelling. X3 @RetailPro369

[Max Hendry @max_hendry1]

Social media marketing is the new way to get your product or service more views and more exposure, and here are some of the main elements of it.

[Max Hendry @max_hendry1]

A good real-world example of content creators and companies teaming up would be Nike partnering with YouTuber Casey Neistat for a short film promoting its “Make It Count” campaign, where he travelled the world and documented it.

[Max Hendry @max_hendry1]

As someone who uses Spotify everyday for multiple house I found this to be very interesting as it shows how modern marketing works as it is giving consumers another way to conversational and use their app.

[BIG MAN HENRII 🇳🇬🇺🇸 🌎❤️ @Henrygolor1]

When @Spotify launched “Wrapped,” it wasn’t just a campaign it was a masterclass in personalization. By turning user data into self-expression, they transformed analytics into emotion. That’s the sweet spot of modern marketing: data with heart. 🎧💚 #MarketingInnovation

[Max Hendry @max_hendry1]

@Henrygolor1 @Spotify I love this post as Spotify really engaged their consumers when they added this feature. It not only showed analytics but it was a conversation piece about Spotify

[Max Hendry @max_hendry1]

@ashtynfoxusc Marketing in 2025 certainly isn’t about avoiding risk as this advertisement had a load of negative backlash.

[Max Hendry @max_hendry1]

The next wave of social strategy won’t be about chasing views and interactions; it’ll be about building native storefronts and creating partnerships #SocialCommerce is no longer an experiment. X2 @RetailPro369

[Max Hendry @max_hendry1]

Brands are realizing that social platforms aren’t just awareness channels anymore, they’re full commerce ecosystems. The shift from “scrolling” to “shopping” is happening inside the feed, not on external websites.

[Max Hendry @max_hendry1]

TikTok Shop is a perfect example. Creators aren’t just promoting products, but they are closing the sale without sending people anywhere else.

[Max Hendry @max_hendry1]

@RetailPro369 It is always a smart way to get customers to engage in a product by voting for a favourite

[Max Hendry @max_hendry1]

@RetailPro369 Very eye catching