Google adds Preferred Sources and Highly Cited badges to AI Search
Google rolled out three changes to AI Overviews and AI Mode last week, all aimed at giving users more control over which sources their AI answers pull from.
The practical move: if you have an audience that uses AI Mode, add a "subscribe to us as a Preferred Source" callout to your content. You're not going to outrank Wirecutter, but you can be picked by name.
Google's going to start showing more AI data in Search Console.
Included:
- Impressions in AI Overviews and AI Mode
- Page-level breakdown
- Country and device splits
- Date granularity down to the hour
Five frontier AI models disagreed on 67% of fact-check claims
A study from https://t.co/p8Kx38zRq4 ran 1,000 real-world fact-check claims through five frontier AI models. They disagreed on the verdict 67% of the time.
As people lean on these systems more, it's increasingly the marketing team's responsibility to help ensure the information is correct.
If you're not sure where to start with this, try Knowatoa's question tracking, which spans all 7 of the major AI systems in one place.
We've expanded Knowatoa's MCP server, making it easy to ask things like:
- "Get rankings and citations per AI service"
- "Show sentiment trends over time"
- "Add a new question to track"
- "Compare my competitors"
Same scope limit as Clarity above: it only shows you Google's slice. It won't tell you how often your product comes up in ChatGPT or Perplexity. Useful tool, partial picture.