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@nicktheriot_ Also, I tested a weight loss supplement before, different angles and audiences, but CPM/CPC stayed high. Spent ~$10k on Meta.
Clearly I need a better approach haha.
@nicktheriot_ That makes sense. Iโm considering a women-focused sleep supplement. Early on, would you lean more into VSL-style creatives or statics for testing? And how much data/spend do you typically need before making real decisions on performance?
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