MOTLEY

We are on a mission to humanize data through persona marketing. We talk about and listen to thoughts in the intersection between data, insights, and strategy.

[Paul Graham @paulg]

"An expert is a man who has made all the mistakes which can be made in a very narrow field."

– Niels Bohr

[Sheppard Leger Nowak @SLN_marketing]

If an idea makes perfect sense, someone’s already done it.
~ Henrik Werdelin of @prehype

[Paul Adams @Padday]

How not to do bots 🤦

[DataSift @DataSift]

"We have to make sure that we're relevant at the speed of culture & that goes to B2B now" @meetmotley to @AdAge on insights from LinkedIn

[MOTLEY @meetmotley]

Important step in advancing data-informed content creation that follows the explosion in audience targeting #personamarketing https://t.co/c1IZQDDdDO

[Ad Age @adage]

LinkedIn gives access to new data for B-to-B content marketers through DataSift deal https://t.co/takzv9h09m

[dentsu @dentsu_global]

Honored to be recognized as Holding Company of the Year by @mediapost! Here's to more great work in 2017 https://t.co/Sycg39a7Zn

[Ad Age @adage]

The dirty secret of app-install ads nobody's talking about -- DigitalNext by Famous CEO Steve Newcomb https://t.co/RbBE1VB6Rl

[Google AI @GoogleAI]

Check out one of the #aiexperiments that helps you visualize the high-dimensional spaces in machine learning, at https://t.co/ykuQtfdxiO

[History Photographed @HistoryInPics]

Selfie with a stick, 1934.

[Paul Graham @paulg]

What's the trick to fundraising? Rapid growth. What's the trick for getting growth? A great product.

[MOTLEY @meetmotley]

Must have been intense strategizing on how to monetize groups! Finally someone dared suggest: "How about ads?" https://t.co/YSEHC0qBTE

[TechCrunch @TechCrunch]

Facebook finally starts showing ads in Groups https://t.co/jSklEbCNWR

[Keith Weed @keithweed]

"We need to go from marketing to consumers, to mattering to people" #FOM16

[MOTLEY @meetmotley]

Couldn't agree more - outdoor will see a massive uptake in the coming years! https://t.co/OgrTBBo2Ev

[Mark Ritson @markritson]

outdoor advertising won't just survive the digital revolution, it will prosper because of it: https://t.co/3bqnUxDsVg

[richard shotton @rshotton]

Getting more doesn't help turn bad data into good data

From Brian Christian book

[Simon Kemp @eskimon]

This -> "Targeted doesn't mean reaching fewer people. It means reaching people where they are with interesting content." ~Kenyon #imbssea16

[Forbes Tech @ForbesTech]

Merkle, a leading partner for Facebook and Google, sold a majority stake to Dentsu Aegis valuing it at $1.5 billion: https://t.co/HseFBBazCG

[Kalle @yunodigital]

Benjamin from @meetmotley on #persona based Ads in a #programmatic world @DentsuAegisDE Summit #dentsuatwork

[richard shotton @rshotton]

The problem with an uncritical acceptance of brand purpose is that it can lead to mission creep

[Sean Rose @seanrose]

If Elon can build rockets & electric cars while also browsing Reddit, all of our notions of productivity are wrong. https://t.co/0VE2imRpud