Marino Fresch

VP of Acquisition & Revenue Marketing for @SproutSocial. Formerly @eventbrite and @ebay. Tweets about marketing, tech, and geeky things.

[Marino Fresch @mfresch]

With the flood of content on social media feeds, getting your brand to cut through the noise is tougher than ever. And social media managers often face an uphill battle: how to gain visibility as ad costs climb and budgets shrink. https://t.co/eQ2QNjL8ma

[Marino Fresch @mfresch]

Mastering integrated marketing strategy in 2025, with a focus on building collaboration, emerging technologies, and the connection of physical and digital touchpoints - here's everything you need to know. https://t.co/sWoKEeb3aj

[Governor JB Pritzker @GovPritzker]

I know these are challenging times — and the Trump administration is trying to confuse the American people.

That’s why it’s so important we speak plainly: Donald Trump is incompetent.

[Marino Fresch @mfresch]

What AI is: A helpful tool that can speed up your workflow.

What #AI is NOT: a replacement for social teams.

🔗 https://t.co/Vka7Ti1iZw

[Bryan Casey @bryanfcasey]

Over the last 9 months we’ve deleted close to 80% of the marketing footprint off https://t.co/eBb3igwTKa.

Tens of thousands of pages.

The result is that traffic, conversion and all our experience and NPS metrics are up.

It was a gross project but I’ll tell you about it.

[Marino Fresch @mfresch]

I’m excited to share that @SproutSocial has acquired @repustate! I'm looking forward to what the future holds as we continue accelerating our technology roadmap. https://t.co/fteCSynSzk

[Marino Fresch @mfresch]

"Whenever I'm about to do something, I ask myself 'Would an idiot do that?' If the answer is yes, I do NOT do that thing."

[Orkney Library @OrkneyLibrary]

Recently we spoke to the brilliant Social Creatures podcast from @SproutSocial
all about how we use social media to show off our books, our archives and to share an awful lot of silliness.

You can listen now at:
https://t.co/O6vmxuqdiu

[Sprout Social @SproutSocial]

In this episode of Social Creatures, the Head of Social for @UN_Women, @AnuHautalampi, discusses how can social impact change.

🎙️ Listen now: https://t.co/vTGMaUhvYS

[Ryan Barretto @ryanbarretto]

This may be the thing I am most excited about this year - giving our community of amazing practitioners a place to build new relationships, accelerate their learning, and grow their businesses! Sprout customers - check it out! https://t.co/qgcqBGqoKw

[Marino Fresch @mfresch]

We're excited to share that more organizations will have the ability to harness the power of social at scale. Learn more about Sprout Social’s latest partnership with Salesforce: https://t.co/h8udtK0yT7

[Sprout Social @SproutSocial]

We're proud to be recognized as one of @G2dotcom's 2022 Best Software Award recipients!

Thank you to our team and our customers for making this possible. https://t.co/FEWlkzRFDL

[Liam Killingstad @LiamKillingstad]

If you enjoyed this please consider:

1) giving the first tweet in the thread a RT (below)
2 giving me a follow. I write doomsday threads about cycling companies whenever activist investors come knocking :)

[Marino Fresch @mfresch]

It is mindboggling that the color orange is named after the fruit, NOT the other way around.

[Marino Fresch @mfresch]

Why is humor so compelling on social, and how can a brand leverage that power successfully to drive real results?

Learn from the funny people at Innocent, McCann and Monzo in this free webinar. https://t.co/TGGphXuxO3

[Marino Fresch @mfresch]

@crystalski Been trying to contact you for 2 weeks with no success. Your hold times are laughable at 2 hours plus. Given the rapidly changing Covid situation, you urgently need to staff up and provide an acceptable level of service to your customers. Can you please contact me.

[Marino Fresch @mfresch]

@ChipotleTweets Employees with masks below the nose AND mouth while doing food prep is a new one. 12697 N Pennsylvania, Carmel IN. Good job you have an impeccable food safety record. Oh wait.

[Marino Fresch @mfresch]

I'd like to see a remake of Groundhog Day with a new cast, but otherwise EXACTLY the same as the original.

[Sprout Social @SproutSocial]

We're proud to have built a company #culture our employees can be proud of! We are thrilled to be included in @BatteryVentures’ 25 “Highest-Rated Public Cloud Computing Companies To Work For” list for the 5th consecutive year. https://t.co/FyDqShd2Qg

[Orkney Library @OrkneyLibrary]

A few weeks ago we spoke to the lovely people at @SproutSocial about being a library and archive on social media and you can read all about it here:
https://t.co/vPbJJj9hzb